Prizes start with special coins for the first day and rapidly ramp up to consumables and costumes, with a Sinister Lion mount for players who log in during all 14 days. To qualify each day, one hour must be spent playing the game before midnight by your server's clock; the time can be split across multiple characters on your account and the prizes are limited to one set per account. gPotato requests that all players entering the contest log out before midnight each day as staying logged in may make you ineligible for that day. As this is a tiered event, players who miss even a single day will never be able to get the top prize of a Sinister Lion mount. For a full list of prizes and contest terms, head over to the official contest announcement.