The carrier-backed Isis mobile payment service added a batch of new financial partners earlier this year, and it's now back with another fairly big addition. The venture announced today that it has brought American Express' various credit card offerings into the fold (including the company's own mobile-linked Serve cards), which will let users of those cards load them into the Isis app and make payments with their NFC-equipped smartphone -- when the service begins its rollout this summer, that is. As you may recall, American Express itself had already signed on as an Isis partner last year, but this is the first time that the company has committed to tying its cards to the platform -- which is a rather important little detail.
American Express Cardmembers to Shop, Tap and Pay with Isis Mobile Wallet
American Express Adds U.S. Consumer, OPEN® Small Business and Serve
Cards to Isis Mobile Wallet
NEW YORK, May 10, 2012 -- American Express (NYSE:AXP) and IsisTM, the mobile commerce joint venture between AT&T Mobility, T-Mobile USA and Verizon Wireless, today announced an agreement to make American Express' U.S. Consumer, OPEN® Small Business and Serve Cards available in the Isis Mobile WalletTM. American Express Cardmembers will be able to shop, tap and pay with their mobile device equipped with Near Field Communications (NFC) technology, starting in Salt Lake City, Utah and Austin, Texas later this year.
Last year the American Express network joined the Isis Mobile Commerce Platform. Now American Express is adding its Cards to the Isis mobile wallet to connect its merchant network with Cardmembers and create a secure shopping experience. With a tap of their phone, the Isis Mobile Wallet provides Cardmembers with a secure way to pay and take advantage of loyalty programs, together with the service they expect from American Express.
"Now our Cardmembers and merchants can benefit from the ease and convenience of a tap-and-go experience on a mobile phone and still enjoy the benefits, services and support of American Express," said Josh Silverman, President, U.S. Consumer Services for American Express.
Serve is American Express' new digital payments and commerce platform and its addition into the Isis Mobile Wallet opens the door to new customer segments who can benefit from the service and security of American Express, without credit checks or monthly or annual fees. Serve extends the overall reach of American Express and provides a highly flexible and open platform that unifies online, offline and mobile payments into one single account. Serve account holders will be able to use the Isis Mobile Wallet at a later date.
"The relationship with American Express underscores our commitment to ensuring a flexible and inclusive platform that offers consumers choice in mobile payments while delivering new opportunities for merchants to connect with consumers," said Michael Abbott, CEO, Isis. "Today's announcement is testament to the vision and commitment of American Express to make mobile commerce a real and positive experience for their customers."
The Isis and American Express agreement brings together leaders in the industry to build and grow the next generation of mobile commerce.
About American Express
American Express is a global services company, providing customers with access to products, insights and experiences that enrich lives and build business success. Learn more at americanexpress.com and connect with us on facebook.com/americanexpress, twitter.com/americanexpress and youtube.com/americanexpress
The joint venture is between AT&T Mobility LLC, T-Mobile USA and Verizon Wireless and is based in New York City. The venture is chartered with building Isis™, a national mobile commerce venture that will fundamentally transform how people shop, pay and save. The Isis™ mobile commerce network will be available to all merchants, banks, payment networks and mobile carriers. ISIS is a trademark of JVL Ventures, LLC in the U.S. and/or other countries. Other logos, product and company names mentioned herein may be the trademarks of their respective owners.
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