"Our studio wouldn't consider going back to traditional console development, but I do think we'll end up being in the right place when consoles come back to us," he says. "By that I mean we fully expect the definition of 'console' to shift radically over the next two years. Our consoles will become our mobile devices (Or if you prefer: Our mobile devices will become our consoles)."
Spicy Horse has already seen a larger return on investment from its free-to-play games than Alice ever produced, or likely ever will. This is the future, McGee says, and static games locked to specific physical media will be unable to compete with always-updating, fluid titles in the free-to-play universe.