Dice Holdings, the unimaginatively named owner of technology jobs site Dice.com has purchased Geeknet's media business for a cool $20 million. The deal hands over control of the world-famous Slashdot, Freecode and SourceForge to the careers company, commencing the careers site's push into tech content. It leaves Geeknet with one remaining property, ThinkGeek, which will now be getting all of that company's attention -- hopefully to produce products that are even more lust inducing than Cave Johnson's portrait.
Dice Holdings, Inc. Acquires Online Media Business from Geeknet, Inc.
Slashdot and SourceForge Significantly Increase Reach into Global Technology Community
NEW YORK and FAIRFAX, Va., Sept. 18, 2012 /PRNewswire/ -- Dice Holdings, Inc. (NYSE: DHX), a leading provider of specialized career websites, and Geeknet, Inc. (Nasdaq: GKNT) today announced that Dice Holdings has acquired Geeknet's online media business, including Slashdot and SourceForge.
"The acquisition of these premier technology sites fits squarely into our strategy of providing content and services that are important to tech professionals in their everyday work lives," said Scot Melland, Chairman, President & CEO of Dice Holdings, Inc. "The SourceForge and Slashdot communities will enable our customers to reach millions of engaged tech professionals on a regular basis and significantly extends our company's reach into the global tech community."
The sites include:
Slashdot, a user-generated news, analysis, peer question and professional insight community. Tech professionals moderate the site which averages more than 5,300 comments daily and 3.7 million unique visitors each month.
SourceForge, a destination for technology professionals and enthusiasts to develop, download, review and publish open source software, much of which they use in their own organizations. Approximately 80 percent of its roughly 40 million monthly unique visitors are outside the U.S.
Freecode, one of the largest indexes of Linux, Unix and cross-platform software, as well as mobile applications generates nearly 500,000 unique visitors each month.
The acquisition builds on Dice.com's rich history in providing the best content to help technology professionals succeed in their careers and reinforces the company's commitment to deliver unique and valuable information to foster engagement in each of its communities.
Ken Langone, Chairman of Geeknet, added, "We are very pleased to find a new home for our media business, providing a platform for the sites and our media teams to thrive. With this transaction completed, we will now focus our full attention on growing ThinkGeek."
Dice Holdings acquired the business for $20 million in cash. In 2011, the online media properties generated $20 million in Revenues.