MasterCard's been working on new-era payment systems for some time, but now the credit corporation looks set to move past its PayPass project and roll out a service that's properly ready for the masses. By way of MasterPass, MasterCard will look to build upon what it gathered from previous efforts and use those learnings in its quest for success, with the firm being quite confident that by securing the right merchants and technology partners, it can turn the "promise of a digital future" into a reality. Furthermore, MasterCard says the MasterPass experience will be a seamless and secure one, making it easy for consumers to initiate transactions "from wherever they are" and with "any device." -- and that includes support for a variety of check-out methods, such as QR codes and, of course, NFC. Those in Australia and Canada can expect MasterPass to debut in their area next month, while US and UK folks will have to wait until later this spring and summer, respectively.
MasterCard Delivers on the Promise of a Digital Future
February 25, 2013
Australia announced as the first market to deliver MasterCard MasterPass Digital Wallet
Sydney, 25 February 2013 – MasterCard today unveiled MasterPassTM – the future of digital payments – and announced Australia as the first to launch the ground-breaking digital wallet technology in March 2013.
MasterPass brings together all of the ways consumers pay for things, from traditional plastic cards to digital wallets, and gives them the ability to make a payment from wherever they are with one simple experience.
Partners already working with MasterCard on MasterPass include Westpac, Commonwealth Bank, NAB, ME Bank, JB Hi-Fi, AHL, Harvey Norman, Roses Only, Merchant Warrior and Paycorp.
With a simple click, tap or touch – online, in-store or anywhere – using any payment card or enabled device, MasterPass gives Australians access to a range of cards in their digital wallet with one button. MasterPass is the evolution of PayPass Wallet Services announced in May of last year.
Leading the transition to digital payments, MasterPass speeds up the online checkout process. Users can choose to pay from a list of pre-stored cards and shipping addresses kept securely in the digital wallet, removing the need to manually enter payment details as is necessary with most existing online payment systems.
"It's about convenience, accessibility and security," said Eddie Grobler, MasterCard Australasia divisional president.
"Australian consumers want to embrace mobile payments, and MasterPass is a crucial step in the evolution from plastic cards to digital wallets.
"With MasterPass, consumers can safely do their grocery shopping on the train on the way home from work, or make a last minute gift purchase on their lunch break, without the need to re-enter card and shipping details."
Partners already signed up are excited about the opportunity this creates for their own business.
In a first for Australian banking, Westpac customers will be able to checkout seamlessly on their mobile phone, ensuring a faster and more convenient shopping experience," said David Lindberg, Chief Product Officer, Westpac. "Westpac is proud to support ideas that make our customers' lives that little bit easier."
The MasterPass suite of services includes:
MasterPass checkout services – to provide merchants a consistent way to accept electronic payments regardless of where the consumer may be. For in-store scenarios either at the register or in the aisle, MasterPass supports the use of NFC, QR codes, tags, mobile devices used at points of sale or traditional plastic cards. For online purchases, MasterPass provides shoppers a simple check-out process by eliminating the need to enter detailed shipping and card information with every purchase.
MasterPass-connected wallets – to enable banks, merchants and partners to offer their own wallets. Consumers can securely store card information, address books and more in a secure cloud, hosted by an entity they trust. The wallet is open, which means that in addition to MasterCard cards, consumers can use other branded credit, debit and prepaid cards.
MasterPass value added services – to enrich the shopping experience before, during and after checkout. This includes more information like account balances and real-time alerts, loyalty programs, as well as Priceless offers and experiences.
Merchants and Financial Institutions Embrace MasterPass
Since the introduction of PayPass Wallet Services in May of 2012, merchants and financial institutions worldwide continue to support MasterCard and its digital payments strategy. With today's announcement, merchants, issuers and supporting partners working with MasterCard to support the launch of MasterPass include:
Financial institutions: BBVA Bank, BMO, BNLPOSitivity, BNL Italy, BNP Paribas Fortis Belgium, Banco Sabadell, Banco Santander, Banca Sella, Citi, Commonwealth Bank, Deutsche Bank Italy, EMS, EnterCard, EURO 6000, European Merchant Services, Fifth Third Bank, Handelsbanken, International Card Services Netherlands, Intesa Sanpaolo, Lake Trust Credit Union, ME Bank, NAB, SEB Kort, SIA, Swedbank, TMG Financial Services, UniCredit and Westpac.
Merchants: AHL, American Airlines, Argos, Boots, Grocery Gateway, Harvey Norman, Hikingboots.com, JB Hi-Fi, LogiTRAVEL, Mediamarket Spa Italy, MLB Advanced Media, Park Avenue Coffee, Roses Only Group, Runningshoes.com, Vodafone Italy and Wintercheck Factory. In addition to these merchants, through our work with service providers and payment gateways worldwide, MasterPass will be available at more than 5,900 merchants.
Technology partners: Adyen, Buckaroo, CQR, Cardinal Commerce, Cart32, CO-OP Financial Services, DataCash, Demandware, ICBA Bancard inc., Merchant Warrior, mFoundry, Moneris, OPENTECH.com, Paycorp Holdings, PSCU, Reply, Sage Pay, SIA, The Members Group, Usablenet and VeriFone Systems, Inc.
Supporting Partner Quotes
"In a first for Australian banking, Westpac customers will be able to checkout seamlessly on their mobile phone, ensuring a faster and more convenient shopping experience. Westpac is proud to support ideas that make our customers' lives that little bit easier." David Lindberg, Chief Product Officer, Westpac
"Commonwealth Bank is committed to delivering the world's most advanced technology and solutions to our customers. The payments space is a great example for this. Introducing our customers to the convenience, safety and efficiency of MasterPass is therefore the right step for us. Australians are tech savvy, so whether it is via computer, tablet or mobile, they will be able to enjoy the benefits of MasterPass on whatever device they are using." Dr Michael Baumann, General Manager Payments Development, Commonwealth Bank
"NAB is continually looking for ways to improve, extend and enhance our cardholders' experience, whether they are paying in-store or online. MasterPass provides a simple and secure way for Australians to use their digital devices, including computers, tablets and mobiles, to enable payments and NAB is pleased to take part in this industry innovation." David Berry, GM Cards & Personal Loans, NAB
"We are very pleased to be working with MasterCard on the MasterPass wallet and keen to confirm how our customers perceive this simple and convenient service, which helps people buy goods and services over the internet. We believe this new financial service will only increase in relevance as more people buy online." Tom Bekiaris, Group Executive, Product & Strategy, ME Bank
"As Australia's leading technology and entertainment retailer it's vital we play a role in shaping the future of digital transactions. MasterPass represents a genuine step change for Australian retailing. By empowering our customers with a safe, efficient, innovative payment solution we're able to ensure every JB Hi-Fi experience online is a satisfying one." Richard Murray, CFO, JB Hi-Fi
"At Harvey Norman we seamlessly integrate the customer experience across all channels and being able to access different payment platforms is integral to this experience. MasterPass will enable us to continue to provide our customers with a secure and efficient payments experience, with added convenience when making their online purchases."Chris Mentis, Executive Director, Chief Financial Officer and Company Secretary, Harvey Norman
"After building an outstanding strategic alliance with MasterCard's PayPass through our market-leading brands including Event Cinemas and Thredbo, we are excited about opportunities associated with the next generation of technology including MasterPass. Most customers begin their journey with us in the digital space, by booking and buying cinema and travel experiences online and on mobile. Innovation that supports this is a huge focus for our business going forward." Kristie Atkins, Director of Sales, AHL
"Digital payments represent the lifeblood of our business, so pioneering MasterPass is a key step in giving our customers the freedom to buy whenever they like, wherever they like. As Australia's leading online florist and gift retailer our customers demand an efficient payment process – that's exactly what MasterPass provides." James Stevens, CEO, Roses Only Group
"At Merchant Warrior we are committed to Innovation, Security and Leading edge technologies that empower merchants to offer flexible online payment solutions. We are proud to be one of Australia's premier payment gateways participating in the launch and implementation of MasterCard's MasterPass. We envision this partnership, through MasterPass, to be a step forward in the evolution of Next Generation Digital Payment solutions and are excited to play a part in shaping the future of Payments." Rakesh Pathak, Founder & CEO, Merchant Warrior
"As a leading provider of e-commerce payments solutions and innovation Paycorp are thrilled to partner MasterCard in offering MasterPass to our customers. We are impressed by the wallet's design allowing payment instruments and delivery addresses to be easily added or selected to complete the order checkout process. Our merchants will be surprised at how simple it is to integrate MasterPass to their existing e-commerce or m-commerce interfaces all within a highly secure environment. The open nature of the wallet allows a variety of payment instruments to be loaded, this truly is an online replacement for the physical wallet." John Caliguri, Managing Director, Paycorp Holdings
Find a complete list of MasterCard's news announcements from Mobile World Congress in our Digital Press Kit and follow us @MasterCardNews #MWCashless #MAMobileSymp to join the conversation.