The live blog is over. Look for more liveblogs as the day continues.
11:58AM Worth noting no mention of new classes or races
11:56AM And we're done! That level 90 boosting needs a lot more clarification...
11:55AM Level cap is 100 as expected
11:54AM New world: Draenor, New models, boost to 90 and play immediately
11:52AM Looking like we'll get some time travel
11:51AM Warlords of Draenor is official!
11:49AM I believe the conflict to come will be the Alliance's finest hour -- says Metzen
11:47AM Alliance love from Metzen, 'the Captain America faction"
11:46AM Draenor mentioned... what with the earlier 'oops' it's looking bad for The Dark Below
11:40AM WoW news coming up as Metzen takes to the stage
11:38AM Talking about a lot of firsts in WoW in context of the movie...
11:36AM Warcraft Movie talk incoming, Southshore vs Tarren Mill up on the screen.
11:33AM Second half of next year (2014) for both those new platforms
11:32AM ... and Android!
11:32AM Hearthstone will also be coming to iPhone
11:31AM Golden Heroes will be earned in the new Ranked Play mode
11:30AM Huge ETC animation and guitar overlay on your hero when he's played
11:30AM Battlecry is to summon Power Chord cards
11:29AM The virtual ticket card reveal is coming right up... Elite Tauren Chieftain 5/5 golden legendary
11:28AM Hearthstone playable on tablet here at Blizzcon
11:28AM Hearthstone goes into open Beta next month
11:25AM Rob Pardo takes the stage!
11:24AM Beta signups for Heroes go live today!
11:23AM All the maps are playable at BlizzCon today, so watch this space!
11:22AM "Battlegrounds" being discussed, appears that you can earn resources to get powerful NPCs on your side, on most maps!
11:20AM Alpha game play for Heroes looks incredibly slick, high quality graphics and textures. Lots of recognizable characters from every franchise! I'm calling Illidan!
11:15AM Crowd going crazy as Diablo, Kerrigan and Tyrael appear in the video!
11:14AM Heroes of the Storm video!
11:10AM The crowd is really happy about the removal of Diablo III's Auction House,
11:09AM Lots of talk about e-sports and what we can expect this weekend from StarCraft, WoW and Hearthstone
11:02AM And we're off, it's Mike Morhaime!
11:00AM Heavy emphasis on the community nature of the weekend. Bring on the announcements!
10:59AM Hype is palpable in the hall as the presentation begins
10:55AM Five minutes to go!
10:48AM Waving at you all from the front row if you are watching the stream! 11 minutes to go...
10:36AM Looks like the virtual ticket is required to watch a lot of today's streams
10:34AM What are we expecting? DirecTV speculating about The Dark Below versus Warlords of Draenor.
10:29AM DirecTV preview is underway!
10:22AM Several Blizzard devs already spotted in the crowd. Cell networks are starting to not work thanks to the sheer number of people in here.
10:13AM So what's the prediction? Press area aren't buying The Dark Below.
9:59AM Hall is really filling up and we still have an hour to go until the ceremony starts!
9:41AM We're in! The stampede of people to get to the opening ceremony in hall D was a bit crazy, but it's calmer now and the hall is filling up. Now we wait...