"The football manager genre at this level of sophistication is highly specialized and primarily played in two countries (England and Germany)," Köhler wrote, "In which – on top of everything – one game has practically dominated the market in recent years. The niche market and general trend toward online and mobile games were also contributing factors. Moreover, FM had reached a crossroads at which a new engine and/or corresponding online technology would be the only way to give the series a boost. When all these factors were evaluated, it led us to the decision to blow the final whistle."
While EA supported the FIFA Manager series across a decade, it never made a significant impact against the genre steamroller that is Sega's Football Manager. Last year's entry, Football Manager 2013, became the series' best-seller after shifting more than 1 million copies, despite being pirated more than 10 million times.