Magellan is a company known for its GPS products, so it might surprise you to learn that its latest smartwatch doesn't contain any mapping hardware whatsoever. Instead, the Magellan Echo works more like a remote display for your phone, streaming data from apps like Wahoo Fitness, Strava and MapMyRun. Once inside an app, not only can you customize what information is available on your wrist, but you can also assign buttons to control specific features on the phone - like your music player. Considering that it looks as unthreatening as an old-school fashion watch, we imagine there's plenty of scope for this to catch on.
Magellan Echo (hands-on)