Recently it's been announced that the price for a WoW subscription
has increased for those paying in pounds (namely, residents of the United Kingdom). These prices are adjusted for all levels - recurring subscriptions will be £9.99 for 30 days, £28.17 for 90 days, and £52.14 for 180 days. In addition, the price of the 60-day prepaid time card will be £20.99.
Now, if you're currently a subscriber to World of Warcraft
in the UK, there is a way around this - namely, stay subscribed.
Taepsilum - Secure your current recurring subscription price for two years
As a thank you for current World of Warcraft subscribers, we guarantee that players with recurring (auto-renewing) subscriptions at the time of the price change will retain their current price for two years, as long as they remain in the same recurring subscription without interruption. This applies to anyone who is already in, or signs up for, a recurring subscription prior to the price change, which is scheduled to take place at the Warlords of Draenor release. We will reach out to relevant players approximately two months prior to the price change with a reminder.
I get why players are upset about this, especially since it means that if you decide to do what a lot of us do and drop your sub for a few months when there's no content, you'll be resubbing at the higher rate. I would find that a bummer, personally.