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Apple Watch featured as one of Time's 25 Best Inventions of 2014

Apple Watch


Apple's upcoming Watch smartwatch was featured recently by Time magazine as one of the Best Inventions of 2014. The annual round-up of gadgets and technology breakthroughs showcases the innovations that promise to make the "world better, smarter and-in some cases-a little more fun."

Apple's Watch was listed along with other products such as the real-life Hendo hoverboard, the Blackphone privacy phone and advances in wireless electricity prototypes by WiTricity. Apple's Watch is described as being a brave product that is "venturing into unknown territory."

"Most smart watches have proved to be anything but: they try to shrink down the experience of using a cell phone, with clunky results. Apple's Watch, by contrast, wholly reimagines the computer for the wrist, using a novel interface that combines a touchscreen and physical buttons. Besides telling time, the Watch can send messages, give directions, track fitness and make wireless payments. It's also an attractive piece of fashion, with high-end Edition models that feature 18-karat gold. "Apple poured its heart and soul into the design," says Robert Brunner, founder of San Francisco design studio Ammunition and a former director of industrial design at Apple. "It's brave because they're venturing into unknown territory."

Apple introduced the Apple Watch earlier this year with a target release date of early 2015. The smartwatch will interact with companion iOS devices, allowing users to receive messages, get driving directions and make mobile payments right from their wrists.