Blu-rayInterest

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  • Harris Poll results indicate little Blu-ray interest, even as HDTV sales go up

    by 
    Richard Lawler
    Richard Lawler
    06.19.2009

    Just some more data for you HD fans to pore over, as The Harris Poll talked to a couple thousand people in April and came away with statistics it claims show interest in Blu-ray is still "lukewarm." We're a little less than convinced, especially after reading over the press release that uses HD DVD to refer both to the dead format and all high def media as a whole in the same sentence, while mentioning that its stats show sales of HD DVD players are up over their 2008 marks by the same amount that Blu-ray is (excluding the PS3). Once you've gotten over that shock, there's also interesting stats showing the number of people planning to switch to Blu-ray in the next year is down to 7%, from 9% last year. Grab the PDF at the read link for the full breakdown, but we're not sure you'll give the survey any more credence than we do (not much.)