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Majesco sales drop in second quarter, re-confirms DS focus
Publisher Majesco has returned from the kitchen with a piping hot plate of second quarter results. However, unlike the previous quarter's delectably sweet increases in both sales and profits, the company's second course of financials proved to be much less appetizing. For the period, Majesco announced second quarter sales of $12.8 million, down from last year's $14.6 million as well as the previous quarter's $18.7 million. Much of this decline, admits Majesco, can be blamed on the lack of key releases from company during the period, particularly from cash cows Cooking Mama and Bust-a-Move, both of which were key ingredients in Majesco's success during 2007's second quarter. However, even with a lighter wallet, the company noted that it expects to report between $53 and $58 million in revenue for fiscal 2008. The company also took the opportunity to blow kisses at Nintendo, confirming that of its upcoming lineup this year some 59 percent will be released for the DS with the remainder "almost entirely" coming to the Wii. Jeeze, guys, get a room.
Friday Video: Mama's famous recipe
This series of videos makes us happy, but it also makes us a little sad. Why? Because we had the idea a while ago to try a recipe using the exact ingredients, instructions, and timings found in a Cooking Mama game, and never actually had time to try it. And now Thwomp Factory has undertaken a very similar experiment. It's actually part of an ongoing series of theirs about making recipes based on video games! Check it out if you want to try some Contact or Harvest Moon-inspired cuisine.They skip to the last hilarious step in Cooking Mama 2's chili dog recipe: catching all the ingredients with the bun. "Why does Mama make her chili dogs like this?" Thwomp Factory's Amelia wondered. "Does it improve the flavor, allowing the subtle spices of the chili to mature in the open air? Does it work up an appetite, with all that running around and panicking?" Mostly it makes a risible mess. But it's a surefire recipe for awesome videos.%Gallery-20248%[Via GameSetWatch]
Majesco's sarcastic letter to Gamespot for bad Cooking Mama review
When Majesco's lifeblood depends on the Cooking Mama franchise, it's pretty easy to see how the company might get defensive when their cash-cow is threatened. Former Gamespot reviewer, Alex Navarro, learned just how defensive the company could get late last year when a Majesco employee sent him an email dripping with so much sarcasm that, if it were ever printed, the acidity of the words would burn through the paper. Navarro shared his email from last December (found after the break) with PassiveAgressiveNotes. Here's a taste from Majesco's corporate Cooking Mama defense force: "With the first Cooking Mama DS reaching 1 million units in Europe and near of 1 million stateside, I began to worry that this might begin to go to our heads. Majesco's parking lot would be flooded with Bentley's, Maybach's and rare hybrid cars that run on pure ego." Can cars run on passive aggressiveness?
Don't tell Majesco you dislike their games
No. We're serious. Because, really, would you want to make Mama mad? Former GameSpot scribe Alex Navarros apparently couldn't care less, because he slapped a six out of ten on Cooking Mama 2: Dinner with Friends back in February, and got a vitriolic letter from publisher Majesco for his troubles.It's a delightfully sarcastic retort, with the author of the letter noting that "With the first Cooking Mama reaching 1 million units in Europe and near of 1 million stateside, I began to worry that this might begin to go to our heads. Majesco's parking lot would be flooded with Bentley's, Maybach's and rare hybrid cars that run on pure ego." Hit the break for the petulant tirade in full.%Gallery-20248%
Add Cooking Mama 2 to your sushi-eating experience
We can only assume that 505 Games' bank balance fell below the danger level of ten billion dollars, because the European publisher of Cooking Mama and Cooking Mama 2: Dinner with Friends has now started marketing the latter at franchise sushi bars in the UK.From next Monday, sushi-scoffing Brits will have a chance to play the cooking sim while failing to successfully use chopsticks at two London branches of YO! Sushi (located on Poland Street and Farringdon Road). Shortly thereafter, the other 30-odd UK-based YO! Sushi restaurants will follow suit. This kind of reminds us of the marketing push given to Yume Neko in Tokyo's Cat Cafe Calico, except with a game we're not bothered about and a less interesting venue.%Gallery-20248%[Via press release]
Cooking Mama makes Majesco profits rise
Majesco Entertainment's Q1 sales (period ending Jan. 31, '08) saw $18.7 million in sales and $2.7 million in profit. The publisher's got nobody to thank more than dear sweet Cooking Mama for the cash. The company saw 77% of its sales from handheld titles, like Cooking Mama 2: Dinner with Friends on DS, and made 22% off console sales, with a heavy showing by Wii titles. Majesco CEO Jesse Sutton says the quarter was exceptional and in line with the company's plan to focus on the casual market; he continues that Cooking Mama delivered revenue increases of 47% compared to the same period last year. The company's projections have it staying the course set by this first quarter throughout the year and here's hoping Majesco can find some franchise beyond Cooking Mama and her broken English over the next year.
Buy two games, save ten bucks at Toys R Us
We'll take almost any encouragement to buy a bunch of games, and there's little better incentive than a package deal, through which we "save" money by buying more stuff. Retailer Toys R Us knows this, and has dangled the carrot of reduced-price DS games at us with a "buy one, get $10 off" sale. The ad says "all DS games," but the sale is actually restricted to a selection of TRU's offerings.That's fine, though, because there's enough here for just about anyone to be driven into an impulse purchase! Standouts include Flash Focus, Professor Layton, WordJong, Cooking Mama 2, and even some pre-release stuff like Rondo of Swords! Or you could finally pick up the whole Imagine collection.
Cooking Mama franchise sells 1.6 million units in US
From its humble beginnings as a simple title on the Nintendo DS, the Cooking Mama franchise has gone on to sell 1.6 million units in the United States. The press release touting the accomplishment is quite awkward in how it plays with the numbers. For example, it says the original Cooking Mama on DS sold 1 million units, which means the two sequels make up the other 600,000, and that's fine --- but it's no coq au vin with white asparagus and a glass of 2004 Ravenswood Cooke Zinfandel. Majesco CEO Jesse Sutton says the success of the franchise is like catching lightning in a bottle. Although the Cooking Mama games obviously cost very little to make, it might be time to generate more lightning. Since the first game did well and subsequent games didn't enjoy the same return, it means Majesco can't feed on Mama's cooking alone.
DS releases for the week of November 12th
Hmm, with all the games out this week, it seems like there should be something that really gets our hearts pumping. Maybe it's WordJong. After all, we liked it, but nah, that's not really an incomparable thrill ride. Cooking Mama 2? Just doesn't seem like it. We can cross off Baby Pals and all the Petz and Horsez games, too. It's right there, on the tip of the tongue ... what could it be?Oh yeah: Contra 4. At last, dear friends, it's here! Are You Smarter than a 5th Grader? Baby Pals Contra 4 Cooking Mama 2: Dinner With Friends Foster's Home for Imaginary Friends: Imagination Invaders Impossible Mission Jenga Monster Jam Need for Speed ProStreet Orcs & Elves Petz: Catz 2 Petz: Dogz 2 Petz: Hamsterz Life 2 Petz: Horsez 2 Rayman Raving Rabbids 2 Strawberry Shortcake: The Four Seasons Cake Super Fruit Fall Ultimate Mortal Kombat WordJong WWE SmackDown! vs. RAW 2008
Cooking Mama's celebrity spokes-Mama
With a new TV commercial about to hit the airwaves (in Japan,) we've been able to learn a little more about the "cosplayer" Taito employed in some print advertising. It turns out that she'll be the face of Cooking Mama on TV as well.The actress in question is a Japanese comedienne named Shizuyo Yamasaki, commonly called "Shizu-chan." She's part of a comedy duo called "Nankai Candies" and also played a supporting role in "Hula Girls." We figured she must be a celebrity of some kind and not just the first person who fit in the apron.As for the commercial itself: there are stills at Inside-Games, but no video yet. We pretty much get the idea anyway. Cooking Mama 2 is fun, whether you're a child or Shizuyo Yamasaki.
Taito takes Cooking Mama too far
You know, sometimes we just don't get Japanese marketing. Probably most times.The latest one to leave us baffled is this Cooking Mama flyer, put out by Taito to promote the next game in the series. For some unknown reason, the Japanese publisher felt that Cooking Mama 2 would sell more copies with a scary cosplayer representing the game.We hope that Majesco, the game's North American publisher, won't resort to such unsettling tactics here in the States. There's only a 0.01% chance that they would, but we still might have a nightmare or two about it. We think we even prefer "Cheerleader Mama" over this.Go beyond the jump to see another flyer of Mama in her cosplay glory.
Cooking Mama 2 hits the table in November
Siliconera reports that everyone's favorite cooking/minigame/paper-doll game, Cooking Mama 2, will be released in the U.S. on November 13-- two days before the Japanese release. Of course that puts it directly in the middle of a frantic holiday game release season, but it also puts it in another special season, one for which we believe it is uniquely suited. We think that Cooking Mama 2 is pretty much the only game that can benefit from a release near Thanksgiving. It's the perfect Thanksgiving-themed game, because it's about food, and eating food is what happens on Thanksgiving. As if that weren't enough, Cooking Mama 2 is all about "Dinner With Friends." Before its release, Majesco will make a deliciously bite-sized Cooking Mama 2 demo available on DS demo kiosks. Feel free to sample it!
TGS hands-on: Cooking Mama 2
Scouring the show floor at TGS is hungry work, but when all the eateries are full of the Dreaded Public where can you get the sustenance you require? We tried our luck at the Cooking Mama 2 booth, just in case they had some tasty swag to give away. Sadly, there was none. While we were there, however, we did get embroiled (which kind of sounds like boiled) in the game. The first thing we noticed about the game, once we'd finally worked our way through the main menu to some actual gameplay, was that the touch controls are much more responsive than in Cooking Mama 1. Whereas previously success in the game relied as much on the DS being your friend as it did on your skill, now the game plays with much less frustration. The game itself is more of the same. More of an upgrade than a sequel, Cooking Mama 2 has extra recipes to produce as well as more diverse methods of cooking. During our play session we were challenged to scale a fish, open a sea urchin and empty an oyster. All without getting our hands covered in sea ming (that is, ming from the sea).
Dressing Mama
What's more appropriate for the kitchen than a cheerleader's outfit? Oh, right, anything else. We're not saying that women can't leave the kitchen, by any stretch of the imagination. You can go ahead and delete that half-written comment right now. Put away your Jump to Conclusions Mat. We're of the opinion, however, that a fictional character called "Cooking Mama" whose sole purpose is to scold you when you screw up a recipe probably doesn't have any business holding pompons. We're pretty sure that's a reasonable observation. She's not a real person at all. Rather than being put off by the weirdness of the dress-up capability, we look forward to juxtaposing out-of-place fashion into our cooking minigames. How ridiculous will we be able to make Mama look? Can we put her in a space suit? Other than the random non-cooking activity, Cooking Mama 2 appears to be shaping up quite nicely into another kitchen-based minigame festival. It's one of the winners of the genre, in our opinion, and it's got ice cream this time! Who doesn't like ice cream?
TGS07: Checking out Cooking Mama 2
Over at the TGS booth for Cooking Mama 2, GameSpot got a sneak peek at the cook-em-up title. While engaged in the virtual kitchen, cooking up some dishes with the mama, they prepared a couple of select dishes, including ice cream and pizza. From their impressions, we gather that fans of the first title should be pleased at where the direction of the new game is headed. Also, with the addition of some new recipes, the title should be fresh and inviting to new chefs aspiring to make a name for themselves in the virtual kitchen. Just don't cross mama. She's liable to grab a knife and cut you.
Play Arkanoid DS right now
The websites for Taito's largely retro-tastic DS lineup have all appeared, just in time for TGS. Unfortunately, the text is not going to be of much use to anyone who can't read Japanese (or, as personal experience can attest to, anyone who can only kind of read Japanese). And even if it were, most of the links in the sites are still greyed out, awaiting updates. However, the site for Arkanoid DS contains treasure in the form of a generous five-round Flash demo. We are impressed, both with Taito's largesse and with the actual game. New additions to Arkanoid include a robotic voice that announces the name of every powerup you pick up, and thumping, hypnotic techno music courtesy of Zuntata. We didn't even know Arkanoid needed techno music, but it turns out it totally does. Speaking of thumping techno music, the Space Invaders Extreme site is basically a browser rave-- which works, for us. Here are all the new Taito DS game sites: Arkanoid DS Cooking Mama 2 Exit DS The Legend of Kage 2 Pet Shop Story DS Space Invaders Extreme A demo for Exit DS will be on the game's site soon, but the link is inactive at the moment. May we suggest playing the Arkanoid demo as a way to pass the time? [Via GoNintendo]
Cooking Mama wasn't enough as Majesco profits show loss
Majesco may be bringing forth a sequel to their smash hit Cooking Mama, but apparently it wasn't enough to bring them into the black. Hopefully, that'll change with the upcoming release of Cooking Mama 2, but the Q3 financial results show the company's profits are down to $10 million from $12.4 million last year. The DS is an important platform for the company, as 66% of their total sales come from games on the handheld. And with the first Cooking Mama game selling over 500,000 units, the company has high hopes for its sequel, as well.
Taito goes DS-only at TGS
Taito knows where the money is in the Japanese video game market: the DS. Thus it seems that they've decided to concentrate their development efforts on games for the money-printing handheld. The company released the list of games they'll be displaying at this year's Tokyo Game Show, and every single one is a DS title. Most of the games are things that we already know (and have said "yay") about, but two games are new: the first is Space Invaders Extreme, which, we hope, is either more of an update than Space Invaders Revolution or includes Akkanvader. We also hope it works with the Arkanoid paddle controller. The other is Pet Shop Monogatari DS, which is an RPG about a pet shop. The lineup includes: Cooking Mama 2, Exit DS, Arkanoid DS (and its controller), The Legend of Kage 2, Pet Shop Monogatari DS, and Space Invaders Extreme. All games that we would totally play at TGS ... if we were going. Which we aren't.
Cooking Mama sequel could bring Majesco back from the brink
Known gaming analyst for Wedbush Morgan Securities, Michael Pachter, recently made comments that the sequel to Cooking Mama could actually help Majesco get out from the red and into the black. Pachter states "Majesco may continue to struggle with its low cash levels, we believe that the company is close to returning to profitability, due to improvements in its sales and cost management." Pachter says that the success of the sequel title will help stabilize Majesco's revenues."We are increasingly positive on the story now that the company has been able to stabilize revenues in the $12 – 13 million quarterly range, and believe that Majesco can be slightly profitable at $65 million in annual revenues." Majesco is due to report its third fiscal quarter earnings later on this month on September 11th.
The evolution of 'Cooking Papa'
When we started working on a post about some new characters in Cooking Mama 2, we saved the image seen to the right of a salaryman called, of course, Papa. When we reloaded the Dengeki page, Papa was no longer pictured in a suit, opting instead for a more casual outfit with khakis. Did we just see game design in action? That's so cool! We aren't sure if Papa will appear as a player guide like Mama does, or if he'll be around at the end of meals for the new judging system, in which people sit down and eat the meals you prepare via minigames. In any case, we can only hope that he cooks as well as Beard Papa.
