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  • Jawbone Up detailed: tracks activity, food intake and sleep cycles, available November 6 for $100 (video)

    by 
    Dana Wollman
    Dana Wollman
    11.03.2011

    Back in July, Jawbone did something puzzling. The company, best known for its Bluetooth headsets, teased a photo of a colorful wristband called the Up -- a deceptively simple thing that could purportedly track your eating, sleeping and exercise habits. The outfit left out a few teensy details: the price, shipping date and, the biggest riddle of all, how it works. At last, the company's ready to talk specifics. We just got word the Up will be available in the US November 6th for $100, and will continue its world tour on the 17th. With that price, it's well-matched against the clip-on Fitbit Ultra tracker, and indeed, they have some key features in common -- namely, a step counter and a few requisite social networking features. But with a sensor that knows when you're in deep sleep and a mobile app that can identify photos of food, it has a few unexpected tricks that could give devices like Fitbit a run for their money. We'll be getting one to test very soon, but in the meantime, join us past the break to learn more. %Gallery-138250%