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Vizio IPO plan shows how its TVs track what you're watching
While the past few years have been tough for many TV makers (Panasonic, Pioneer, Toshiba, Sony, just to name a few), Vizio has continued to grow its business, and now it's ready to go public. Vizio has made its name with impressive value-priced TVs that don't skimp on features (it's also a leader in the soundbar market, and has made attempts at selling tablets and phones too). According to the filing, Vizio has sold more than 15 million smart TVs, with about 61 percent of them connected as of the end of June. While viewers are benefiting from those connections, streaming over 3 billion hours of content, Vizio says it's watching them too, with Inscape software embedded in the screens that can track anything you're playing on it -- even if it's from cable TV, videogame systems and streaming devices.
