big-talk
Latest
WildStar will pull in the ex-WoW crowd, says dev
Finding the sweet spot in an MMO that applies to both casual and hardcore players might be the holy grail of the industry, but Carbine is convinced that it can deliver with WildStar -- and do so in a way that World of Warcraft no longer can. Game Design Producer Stephan Frost was bold in his statements to MCV, saying that WildStar will be a true success story. "We're making something that's different," he said. "We're coming out at a time when WoW is losing subscribers, and we can fill the void for people who want an MMO that's deep, hardcore but also accessible to people. We've found through betas and trade shows that MMO players understand our game. They can see the improvements we've made and notice that this game is something pretty cool."
Craig Sherman of Gaia Online: WoW is "not a success"
See if you can follow this reasoning: WoW has ten million players, which is nice and all, but there are actually 800 million teens in the world. Therefore, since Blizzard hasn't reached even 10% of them (80 million), WoW is not actually a success. That's what Craig Sherman of Gaia Online (a casual, browser-based MMO) said to folks at the M16 Marketing conference in San Francisco this week. He claims that WoW's subscription fee has hampered its growth, and that it would be even bigger if there was a free-to-play model.But his reasoning is unstable there to say the least. Part of the reason WoW is so successful is that Blizzard has had the cash to put up for new servers, new content, and a brand new HQ, and with a free-to-play model, they wouldn't be making nearly as much money as they are. Not to mention the quality of the players -- in my experience, part of the reason WoW is such a good game is that when people pay to play it, you often get a much more interested and involved player base. And of course, while yes, WoW hasn't reached a larger fraction of its "potential" player base (however you define that -- what makes Sherman think that Blizzard is targeting teens at all?), anyone who thinks a 10 million player MMO is "not a success" needs to examine the rest of the MMO market more closely.Will there be a game bigger than World of Warcraft? It sure seems like it -- at some point in the future, there should be a game that does go free to play and does hit on all the marks -- casual, hardcore, serious, fun -- that World of Warcraft does (in fact, maybe WoW itself will someday open up a free-to-play model). But to claim that WoW has somehow suffered from its subscription model is pretty far from the truth.[Via Worldofwar.net]
