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I've been playing with the hyped-up Booyah Society app for about a week or so now, and I don't think my reaction is too singular: it's not all that great. The idea is certainly a good one: take your real-life achievements and turn them into a game, complete with points and an avatar, but in practice...

5 years ago 0 Comments
August 6, 2009 at 10:30AM
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Massively sat in on a GDC 2009 session this week titled Applied RMT Design which was part of the Worlds in Motion Summit. Andrew Schneider, Founder and President of Live Gamer and Erik Bethke, CEO of GoPets, Ltd. presented a case study on balancing a game's primary and secondary markets, using GoPet...

5 years ago 0 Comments
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Linden Lab have published a case-study based on their strategic technology partner IBM's use of Second Life to save money on meetings and conferences. IBM's experience is quite unlike Australian Bank Westpac, which did not find such a compelling case, but the details of Westpac's findings are a bi...

6 years ago 0 Comments