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A month or so ago my colleague Karen looked at RIFT's own future forecast for the game, and it's apparent from Trion Worlds' state of the game reports that the company is confident and clear in the direction it wants to go. The problem is that nobody consulted me, personally, on what I think the...

September 14th 2011 at 2:30pm 0 Comments
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The Recorded TV HD app for Media Center users debuted earlier this year, bringing the ability to sort saved TV shows by genre or personalized favorites list with additional metadata pulled in automatically. Today, developer Mark Terborg released v1.4.18, which adds a Sage TV-style commercial brea...

August 2nd 2011 at 1:11pm 0 Comments
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TV viewers are a famously fickle bunch, which tends to drive TV advertisers crazy. The prevalent theory remains that skipping past ads using a pesky DVR is the biggest enemy of marketers, but new research has once again contradicted that received wisdom. The IPG Media Lab in Los Angeles pulled to...

May 27th 2011 at 8:37am 0 Comments
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As our own Beau Hindman knows well, mobile MMOs are on the verge of taking off in a big way, and now they have the commercials to prove it. Pocket Legends, the hit iOS and Android MMO from last year, may be the first mobile online RPG to release a nation-wide commercial. The ad, which features a...

March 22nd 2011 at 8:00pm 0 Comments
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It's a common problem, not having as much cash as you want to, and Skype's solving it with a common web solution: advertising. It may come as a surprise to hear that the eminently popular voice and chat service doesn't peddle stuff to its users already, but it's now formalizing a plan to introduce...

March 7th 2011 at 12:59pm 0 Comments
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Microsoft's slowed the pace of Windows Phone 7 ads after saturating the airwaves at launch, but it looks like another campaign is about to begin -- WinRumors has a leak of a new set of "Real Time Challenge" interactive web ads that challenge you to complete tasks using your phone against a WP7 devi...

February 23rd 2011 at 4:41pm 0 Comments
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So the UK is finally catching up with the fine money-grubbing nations of this world and allowing product placement in British-made TV programming, starting from next Monday, February 28th. Advertising embedded in internationally sourced films and shows has long been tolerated as a necessary evil wi...

February 21st 2011 at 3:09am 0 Comments
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Look, it should come as no surprise that World of Warcraft is king of the hill, head of the list, cream of the crop, at the top of the heap when it comes to MMOs. Whatever Blizzard did, it did it at exactly the right time with the right team and the right IP; it was a perfect storm of something. An...

January 13th 2011 at 6:00pm 0 Comments