dice-asia
Latest
Only 8% of Koei's sales come from outside of Japan
How does a company like Koei, which seemingly releases a new Dynasty Warriors game every few months, stay afloat? Well, it's not with the help of American audiences, that's for sure. Sony Japan Studios' senior VP, Yasuhide Kobayashi, shared some information with DICE Asia attendees. He revealed that many Japanese companies are struggling to have their games appeal beyond the Japanese market. The worst offender? Koei, with 91.8% of its sales coming from the Japanese market.Tecmo follows at 89.6 percent, while Square Enix receives a startling 86.6 percent of its sales from the motherland. With Kobayashi saying "the Japanese market is really shrinking," these companies must "develop [a] global title." in order to survive. Expect to hear even more about the dwindling importance of the Japanese market, and publishers' efforts to make more "global" titles, at Tokyo Game Show next week.
D.I.C.E. summit rolling to Singapore in September
The Academy of Interactive Arts & Sciences has announced today that its annual D.I.C.E. Summit will be going global. For the first time, the summit with be held in Asia, at Singapore's Suntec Center -- the same venue for Games Convention Asia. D.I.C.E. and GC Asia will open together on September 17.Among those in the industry planning to head out to the Lion City for D.I.C.E. are Masaya Matsuura of PaRappa the Rapper fame and Chris Taylor, founder and creative director of Gas Powered Games. With both events running at the same time, it would seem like a rather good idea for regional game designers to stop by the Suntec Center this year.
