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Zynga has kicked off its latest cross-promotion, teaming up with the eccentric Lady Gaga for the launch of her latest album, "Born This Way." They've created a Gaga-themed farm in the enormously popular social game, FarmVille. Rather than rearing funky livestock, though, players will have a chanc...

4 years ago 0 Comments
May 17, 2011 at 2:20PM
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What better way to market a game that isn't really a game than with an artist who isn't really an artist? Such was the rationale, apparently, behind Zynga's recent decision to partner with Lady Gaga, the freshly anointed face of FarmVille. As of May 17th, FarmVille users will be able to take a much...

4 years ago 0 Comments