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  • PAX 2010: Wrassling the FFXIV community with Square-Enix

    by 
    Justin Olivetti
    Justin Olivetti
    09.05.2010

    It was hard to miss Final Fantasy XIV at PAX Prime this year -- its booth loomed large, white and sprawling right inside of the main exhibition hall doors. As players poured in to get their hands on this imminent title, Massively pulled aside Square-Enix's Yasu Kurosawa and Sage Sundi for a chat about managing the global community. Sage deals with more of the global aspect across multiple regions, while Yasu is Square Enix's North America representative and is tasked with bringing the community's voice back to Japan. Unfortunately, we were limited from discussing gameplay aspects of FFXIV, but the pair were open about the challenges and difficulties of handling a community worldwide, especially in regions where the game's developers are not linguistically fluent. Read on for their thoughts on the subject.