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Oh, GameStop. We have plenty of reasons to laugh at you. You call us up during dinner to coax us into trading stuff in, and you ask us about strategy guides and pre-orders every time we try to shop in your store. Now, it would seem you also like to employ what we've dubbed the "poor man's Lara Crof...

February 25th 2009 at 7:32pm 0 Comments
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GameStop TV, a two-hour video in stores which cycles in an endless loop and is changed every month, is helping boost sales. AdWeek details a study by Nielsen Media Research showing that titles advertised on GameStop TV saw a 19 - 36% boost in sales. Unadvertised products that were merely mentioned...

March 3rd 2008 at 5:30pm 0 Comments