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You know those "Genius" Apple ads that started running the night of the Olympic Games opening ceremony? They feature a friendly Apple genius in his trademarked blue T-shirt and with his ID hanging around his neck, helping airline passengers and the husband of a woman who was going into labor, a...

August 7th 2012 at 12:30pm 0 Comments
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My first thought, when I saw Apple's trio of new Mac ads that premiered during NBC's Olympics coverage last night: "Was it a deliberate casting choice to go with a guy who would remind us of Ferris Bueller?" This Genius Bar stalwart -- who does wear his blue shirt and badge everywhere he goes,...

July 28th 2012 at 9:30am 0 Comments
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Arcade fan (and genius) Le Chuck got up one morning and thought "Why not build a perfect replica of Atari's Star Wars Arcade, at 1:6 scale?" The result is this amazing 12-inch cabinet with a fully working Atari-yoke, handmade from aluminum and a pair of potentiometers. Tucked inside the box is a m...

April 26th 2012 at 7:20am 0 Comments
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If the Ring Mouse caught your attention a while back, you're in luck. The Genius Ring Air Mouse has tiptoed through the FCC with a dapper new façade and sporting both air cursor and scroll modes. In addition to the left and right clickers we've seen before, this model adds a drag control for...

April 12th 2012 at 7:57am 0 Comments
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Former Apple Genius Stephen Hackett recounted his years working at an Apple Store in his recent book, Bartending: Memoirs of an Apple Genius. The short book is just under 50 pages and details the customers and problems Hackett saw while working as a Genius. It's a lighthearted, personal rea...

April 9th 2012 at 2:00pm 0 Comments
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A silent update to the backend has introduced Genius recommendations for movies and TV shows to the Apple TV. No user action is required to access the new feature, as it's not part of a device firmware update. Instead, Apple has updated its own servers to send this information to the Apple TV from...

February 3rd 2012 at 6:45pm 0 Comments
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Of late, the Apple TV hasn't received all that much attention here at TUAW. We can only assume that's because it simply does what it says on the tin -- it just works! But the other day, I found myself trying to do something quite simple on my Apple TV, and it wasn't "just working!" Using AirP...

July 22nd 2011 at 4:00pm 0 Comments
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I love contextual menus. In Mac OS X, you find them when you right-click, two-finger-click (on a trackpad) or when you hold down the Control key and click. They're handy in scores of applications and in the Finder; if you're looking to supercharge your iTunes usage in particular, Macworld's Kir...

April 28th 2011 at 3:15pm 0 Comments
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The desktop version of the iTunes Store has had Genius recommendations for quite some time, but the feature has been missing from the iPhone/iPod touch version of the Store -- until now. Tapping on the "More" tab at the bottom of the iTunes Store app will reveal the usual options, with a new option...

February 6th 2011 at 10:00am 0 Comments