Post Thumbnail

The first quarter of 2008 has seen 184.1 million US dollars invested in 23 virtual worlds according to a study done by the trade-media company Virtual Worlds management. That's a fair swag of cash. Of that 84 million, [doctor evil] one hundred million dollars [/doctor evil] went to Asia's 9you to i...

April 27th 2008 at 3:00pm 0 Comments
Post Thumbnail

In-game advertising company IGA Worldwide outlined today how it plans to provide advertising to Electronic Arts' Burnout Paradise. Advertisers cited include Burger King, CompUSA.com, Diesel, Gillette and Sling Media, among others. The Gamasutra article notes that advertising will consist of static...

January 29th 2008 at 2:30pm 0 Comments
Post Thumbnail

NBC Universal Digital Media has announced a deal with IGA Worldwide to jump into the realm of in-game advertising. According to the press release, NBCU DM's advertising and sales team can now "sell a portion of IGA's premium in-game advertising inventory, as well as create customized packages for ma...

October 30th 2007 at 9:30pm 0 Comments
Post Thumbnail

At least 4 times more powerful than your average, two-bit vampire slayer, the pixelated protagonist of early Castlevania adventures will accompany Gamestop and EB pre-orders of Castlevania: Dracula X Chronicles. An "8-bit Simon Belmont figure" not only makes the PSP's Rondo of Blood remake more desi...

October 9th 2007 at 5:55pm 0 Comments
Post Thumbnail

Castlevania fans in the Los Angeles area, grab your trusty whip and holy water and get them signed by Koji Igarashi! Not too sure how you sign holy water, but Igarashi can figure that out. Konami is sending the Dracula X Chronicles producer to the Universal CityWalk EB Games this Wednesday, Septemb...

September 10th 2007 at 2:30pm 0 Comments
Post Thumbnail

In a revealing interview with Koji Igarashi, 1UP's Sam Kennedy found out that the upcoming Dracula X Chronicles may be the first and last Castlevania game to grace the PSP platform. Why? "When I first started on this project, everyone around me strongly suggested that PSP could be the best platform...

September 5th 2007 at 9:00pm 0 Comments
Post Thumbnail

Sony Computer Entertainment America and The Nielsen Company want to track your stats. Specifically, the two companies have teamed up to "develop a measurement system for game network advertising that will help make game software a more competitive advertising platform," according to the press relea...

July 2nd 2007 at 4:15pm 0 Comments
Post Thumbnail

Developers for titles hosted by MSN Games can now expect to have an extra outlet of income, care of Microsoft. The House of Gates is promising to share portion of the revenue earned from in-game advertisement generated by a title to the respective game maker. The model is divided between two tiers:...

February 8th 2007 at 1:45pm 0 Comments
Post Thumbnail

Acclaim and in-game advertising firm IGA Worldwide have agreed to terms on a deal that will place advertisements in six of the publisher's MMOs. According to Acclaim CEO Howard Marks, the IGA partnership will allow the company to continue to offer its online games for free.Under the terms, ads are s...

January 4th 2007 at 12:55pm 0 Comments
Post Thumbnail

Speaking with GamesIndustry.biz, IGA Europe vice president Ed Bartlett explained how in-game advertisements could benefit the interests of PC-based independent developers. Barlett pointed to Nadeo, which was able to release TrackMania Nations as freeware through the use of in-game ads, in turn boost...

January 2nd 2007 at 7:25pm 0 Comments
Post Thumbnail

The Belmont family has been with us for quite some time now and fans are ready to see the series continue on next-gen systems. Who wouldn't want to crack a whip Wii style? In an interview at Leipzig, Koji Igarashi (aka IGA) mentioned the possibilities of a Castlevania game coming out on the Wii s...

September 8th 2006 at 4:00pm 0 Comments
Post Thumbnail

Aside from usually being an absolute blast to play, the Castlevania games can have the strange effect of prompting one to engage in rather dubious debates regarding some of its more colorful traditions. Certainly, the startling presence of gold coins inside candles and chandeliers is a popular topic...

August 3rd 2006 at 6:20pm 0 Comments