In-game-ads

05.29.08
Buy this box for $60 or go to hell
05.29.08

Buy this box for $60 or go to hell

"Buy this box for $60 or go to hell, I don't want your money." That's the message on the tunnel visi...

By James Egan,   05.29.08
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05.27.08
In-game ad pioneer says in-game ads are a mistake
05.27.08

In-game ad pioneer says in-game ads are a mistake

As one of the pioneers of in-game advertising, you would think Alex St. John had better things to sa...

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03.25.08
Brothers in ads: Gearbox signs in-game ad deal with Double Fusion
03.25.08

Brothers in ads: Gearbox signs in-game ad deal with Double Fusion

Gearbox Software (Brothers in Arms series) has announced that it has inked a deal with Double Fusio...

By Ross Miller,   03.25.08
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01.31.08
Sony, Activision CEOs skeptical of in-game advertising
01.31.08

Sony, Activision CEOs skeptical of in-game advertising

At the World Economic Forum in Davos, Switzerland, Activision Blizzard CEO Bobby Kotick and Sony Gr...

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01.24.08
Upcoming Exteel patch to introduce in-game ads
01.24.08

Upcoming Exteel patch to introduce in-game ads

Some notes for the next Exteel patch at the official site inform us of what's in store for NCsoft's...

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01.24.08
Marketing in virtual worlds: which company gets around the most?
01.24.08

Marketing in virtual worlds: which company gets around the most?

These days we're becoming used to seeing advertising pop up in all aspects of daily life. A lot of...

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11.26.07
Dungeon Runners chunk 2 preview
11.26.07

Dungeon Runners chunk 2 preview

Warcry has up a preview of the second big update to NCsoft's Dungeon Runners. The free-to-play fanta...

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10.30.07
NBC Universal teams with IGA for in-game ad blitz
10.30.07

NBC Universal teams with IGA for in-game ad blitz

NBC Universal Digital Media has announced a deal with IGA Worldwide to jump into the realm of in-gam...

By Ross Miller,   10.30.07
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10.24.07
Hellgate: London uses tailored in-game advertising
10.24.07

Hellgate: London uses tailored in-game advertising

Following the release of the demo for Hellgate: London, a somewhat disappointing discovery has been...

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