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With a gallon of milk costing less than a gallon of gas in many places, it's not surprising to hear Activision CEO Bobby Kotick keep on message about console price cuts in this economy. Speaking with the Times Online, he believes there is real demographic expansion within the industry's customer ba...

July 1st 2008 at 4:25pm 0 Comments
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Bobby Kotick, CEO of Activision, took the stage at the All Things Digital conference, and spoke a little more about the Activision Blizzard deal. Kotick fesses up that a lot of the merger was about Blizzard's people. While a pessimist might read this as "we can't compete with them, so join 'em," w...

May 29th 2008 at 7:00pm 0 Comments
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At the All Things Digital 6 conference, Activision CEO Bobby Kotick took the stage for an interview with Kara Swisher. During the session, Kotick introduced and showed off to the audience Guitar Hero World Tour. "I tried to get [Yahoo and Microsoft execs] Jerry Yang, Steve Ballmer, Sue Decker and B...

May 28th 2008 at 6:00pm 0 Comments
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Responding to Activision CEO Bobby Kotick's remarks that EA sucks the soul out of the studios it acquires, an EA representative counters that the company finds the comments comical. Speaking with Newsweek, EA's VP of Corporate Communications, Jeff Brown, says that employees at the company just laug...

May 5th 2008 at 3:25pm 0 Comments
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Speaking to Reuters, Activision CEO Bobby Kotick said the slowing US economy will pressure console makers to lower prices. He believes with the rising costs of "fuel and food and housing," it's difficult to go out and buy a $399 console. Kotick also mentioned that he's concerned about EA's hostile...

May 1st 2008 at 10:45am 0 Comments
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Earlier this week Activision CEO Bobby Kotick made a bold statement saying that even with a $500 million or $1 billion investment his company couldn't produce a product that could compete with World of Warcraft -- lucky for him his company owns it. GameDaily reports that Lars Buttler, former VP of...

February 29th 2008 at 6:30pm 0 Comments
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A proxy statement filed with the Securities and Exchange Commission tells the tale of how the Activision Blizzard merger almost didn't happen. GameDaily sifted through the massive document to discover that discussions about the possible merger go back to November of 2006, with things really heating...

February 1st 2008 at 5:30pm 0 Comments
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GameDaily concluded its "Persons of the Year" feature today by announcing Nintendo America's COO Reggie Fils-Aime took the top spot; Microsoft's Larry "Major Nelson" Hryb took the readers' choice award. Fils-Aime bested Activision CEO Bobby Kotick (#2) and Harmonix CEO Alex Rigopulos (#3) because o...

December 18th 2007 at 11:15pm 0 Comments