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In-between shenanigans, Uber actually offers a pretty nice car service, and users are about to get a perk besides free water: points from chi-chi hotelier Starwood. Starwood Preferred Guest (SPG) members can now link their accounts to Uber, and (after a qualifying stay), will get a point or more f...

February 25th 2015 at 9:24am 0 Comments
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Club Nintendo is closing down. What's Club Nintendo, you ask? That's probably why it's closing. The rewards program has been running since 2007, but outside of Japan it's never really captured the public's attention. It offers "Coins" (or "Stars," "Star Points" and "Points" in Europe and Japan) to...

January 20th 2015 at 5:54am 0 Comments
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Club Nintendo is offering new rewards for loyal customers, namely the sort of rewards you put other items in. Those with 700 free coins can pick up a green Mario-themed accessory basket that measures just under a foot wide. Don't be fooled by the name, as Nintendo can't stop the rebels among us f...

March 11th 2014 at 12:00pm 0 Comments
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If you're a loyal subscriber to RIFT, you probably can't wait to see what's around the bend for patch 2.6. And you'll be rewarded for that loyalty with a variety of new features... and a brand-new loyalty tier. RIFT Junkies has put together an extensive preview of new features, achievements, and re...

January 21st 2014 at 3:30pm 0 Comments
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In previous Daily Grinds, we've asked you whether you sub for veteran rewards, whether they should be recycled, and whether they should be more awesome, but we've never asked you whether they should exist in the first place. Massively reader The_Grand_Nagus wrote to us pointing out that while old-s...

November 1st 2013 at 8:00am 0 Comments
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Apple's Passbook has had a rocky road. When it was first introduced in iOS 6, it seemed like an excellent idea. You could store all of your loyalty cards, tickets, and other mobile payment items all in one place. But in practice, Passbook hasn't been all that helpful. Not many retailers' loyalty...

June 26th 2013 at 9:30pm 0 Comments
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RIFT is introducing an innovative new program that allows players to get items for free when they spend money or money-substitutes on other items! The new rewards program will give players Loyalty points as those players purchase or spend credits, subscribe as a Patron, or consume REX (RIFT's trad...

May 21st 2013 at 2:30pm 0 Comments
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Beyond amazing character design, compelling narratives, and the presence of dragons, there is one thing that all MMOs depend upon for success: player loyalty. Without returning subscribers, a loving community, or folks dropping a few dimes in the cash shop now and again, MMOs simply wouldn't be a...

January 9th 2013 at 3:00pm 0 Comments
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Developers who want to build a loyal fan base (and subsequently increase profits) might want to check out the findings of a new study conducted by the University at Buffalo School of Management. One of the study's conclusions is something that many MMO gamers probably suspect: Giving players more...

November 16th 2012 at 11:30am 0 Comments
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Chronicling the last months of City of Heroes has been a strange ride. A sad one, certainly, and that's part of it, but it's also just been strange in certain ways, such as how every single column on the subject -- and I do mean every single one -- has garnered at least one person acting shocked...

November 14th 2012 at 4:00pm 0 Comments
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Just how loyal must you be to deserve Dropbox's latest slathering of free storage? Well, that's not exactly clear, but some early subscribers to the 25GB Pro option have been receiving emails congratulating them on having "a ton of cred" and telling them they'll "no longer receive a bill" for the...

July 12th 2012 at 3:33am 0 Comments