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  • Magic Instruments' digital guitar makes it easy for anyone to jam

    by 
    Chris Velazco
    Chris Velazco
    04.19.2016

    Magic Instruments co-founder and CEO Brian Fan knows the pain of learning new instruments. A Juilliard-trained pianist before starting his own company, he spent years trying to learn the guitar, only to put it down after realizing that all his previous work didn't help him suck any less. What young, would-be rocker hasn't been there? His version of rising to the challenge was a little different than you might think though. Rather than dedicating another chunk of his life to mastering the basics, Fan dedicated a chunk of his life to building a new kind of guitar. He calls his $299 Bluetooth-connected brainchild a "digital rhythm guitar," and its raison d'etre is to let anyone to feel the thrill of playing music.​