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WarCry had the chance to sit down with Matt Miller & Floyd Grubb, the chief minds behind NCsoft's City of Heroes/City of Villains franchise, to see how they're settling into their new Northern California offices. Very well, it turns out, and they're entirely focused now on bringing CoX players t...

April 22nd 2008 at 3:30pm 0 Comments
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DJ Shecky: Alright. And as a followup to that, I had a couple of people -- namely one of our other DJs -- had come up with the thought of "is there going to be a separate little piece of software that's going to be installed for targeting the advertisements?"Brian: There is an SDK installed, but it'...

April 8th 2008 at 1:30pm 0 Comments
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DJ Shecky: Do you guys have an idea yet of what sort of bandwidth consumption this is all going to wind up taking?Brian: So we're still running tests, but everything we've seen so far is that it's negligible. You really cannot see the difference. We've run tests on dial-up connections, we've run the...

April 8th 2008 at 1:30pm 0 Comments
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DJ Templar: Gotcha. One of the pastimes with some of the people on the forums has been taking the monthly fee that each person pays, the current total subscriber count that's been reported, multiply that, and say "okay, NCsoft has got (x) amount of money. Why on Earth do they need more?"Brian: So mo...

April 8th 2008 at 1:30pm 0 Comments
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DJ Shecky: Somebody posted this one up on the Cape forums. Obviously there's a limited amount of places that ads can be placed in the Rogue Isles, etcetera. Are you going to be adding in more billboards? For instance, one of our DJs actually mentioned in our private chat, and I saw mentioned it out...

April 8th 2008 at 1:30pm 0 Comments
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DJ Templar: One of the concerns that some people have whenever advertisers have a financial stake into a particular company or a particular venture is how much control they can exercise with their wallet, basically. And some people on the forums have expressed concerns that, in a way, we would be gi...

April 8th 2008 at 1:30pm 0 Comments
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DJ Shecky: I think this is a good spot for us to collect our thoughts, and go over and make sure that we've covered all these questions before we start to wrap things up. What about you guys?Brian: Sure.Lighthouse: Sounds good.DJ Shecky: Gentlemen, I think we were going to give everyone a thirty-sec...

April 8th 2008 at 1:30pm 0 Comments
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As promised, we have a full transcript from The Cape's podcast covering in-game advertising. Be warned: at 44 minutes of speech, the transcript is huge. To make it easier to digest, we've split the transcript into 7 discrete sections. So that it's easier to follow, the DJs have their speech in bla...

April 8th 2008 at 1:30pm 0 Comments
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By now you've heard that optional in-game ads are coming to a fictitious billboard near you within the City of Heroes universe. If Brian Clayton's community address earlier today hasn't convinced you that this isn't the end of the world (and based on the comments left here on Massively it would see...

April 3rd 2008 at 2:45pm 0 Comments
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Holy highway robbery!NCsoft NorCal "announced" today that they're dropping a new feature into their superly duperly costumed heroes and villains game. Visual Sounds are cool words that pop up on the screen (both in games and famous caped crusading TV shows) based on the old school comic book techni...

April 1st 2008 at 4:30pm 0 Comments
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NCsoft Europe launched its first official podcast today, and it's full of City of Heroes goodness. Why should us Yanks bother?Sure, in the inaugural episode Stephen Reid ("Rockjaw" from the CoH EU forums) talks about an upcoming European community event (happening in Birmingham, UK, March 2st-24th)...

March 11th 2008 at 9:00pm 0 Comments
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Earlier today fans of Massively Multiplayer Online Games were given a rare treat: a look into the future of the genre. Five veteran members of the gaming industry debated the finer points of MMO game creation as it exists today, and how the games of tomorrow will be bolted together. Participants inc...

February 22nd 2008 at 1:30am 0 Comments