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Blue's first headphones have a built-in amp for better mobile audio
Blue Microphones, as the company's name suggests, specializes in recording equipment, from professional studio mics to desktop models to mobile accessories. Today, Blue is breaking into a brand new product category, though not really out of its comfort zone, with the launch of the Mo-Fi headphones. It's a move you may have been expecting, given Blue announced its intentions at the beginning of the year, and has continued to tease this first foray into listening gear ever since. Put simply, the idea is to bring the kind of high-fidelity audio you'd get from a home sound system to other, more portable devices (as long as you're willing to pay for it). Blue's Mo-Fi cans are available in the US today for $350, and will be coming to the UK "soon" for £275.
Blue Microphones looks to tackle headphone hi-fi audio woes with Mo-Fi
Blue Microphones have long been the choice of podcasters and recording pros for capturing audio both in-studio and on the go. Now, the audio outfit is looking to tackle hi-fi mobile listening with an effort it's calling Mo-Fi. The company says that "true mobile high fidelity" is what Mo-Fi brings to the table with a line of products coming in spring 2014. "The market is plenty crowded with lo-fi headphones for our mobile devices. But classic hi-fi headphones are too power-hungry for our mobile devices. We are ready for the next innovation in headphones and the market is ready now too," said John Maier, CEO of Blue. Unfortunately, that's about all the detail Blue is spilling at this point, so we'll have to wait to hear more on the gadgets and the hi-fi... er, Mo-Fi tech that'll power 'em. There's a teaser video after the break that flaunts what a appears to be a set of headphones, but that's the only tidbit we have to go on right now. You can, however, click over to the source link below for product previews as they arrive.
Blue intros Mo-Fi headphones at CES 2014
When you think of Blue, you think of the company's microphones and audio tools that have been amazing musicians and podcasters since 1995. The company's CEO, John Maier, realized that classic hi-fi headphones are incompatible with the low power requirements of mobile devices, so most headphones used with smartphones and tablets provide rather low fidelity. As a result, Blue announced the Mo-Fi line of mobile headphones this morning at the Consumer Electronics Show in Las Vegas. According to Maier, "We set out to do what no one else is doing: to end the compromise music lovers make when they listen on their mobile devices. In the past, the headphone industry has approached this compromise with clever workarounds, but we simply went ahead and solved it. We're prepared to unleash Mo-Fi, true mobile high-fidelity." While the video below is short on specifics, it's high on hype about a new product line that is sure to get a lot of attention. We'll update the post once we're able to get more details about what to expect in a few months.
