NeilCurtis
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Found Footage: Last week's SteveFest in three minutes
We're all busy people, and I'm sure that many of us missed the iPod/Apple TV SteveFest on the first. Once again, Neil Curtis, master of cutting to the chase, has created a three-minute version of the 75-minute presentation. Previously, Neil did a very short version of the adjective enhanced iPad rollout; he's very good at this sort of thing. This little video (making wonderful use of music) only mentions stores "with people" in them, the new iPods, the Game Center, Ping, and the underwhelming new Apple TV. I've been through the full video a number of times, and nowhere does Steve mention just what resolution he's talking about when he says HD. In my opinion, this is a bag of hurt...but maybe that's just me. There's also some Lady Gaga in the video. So, don't expect anything about iOS 4.2 or anything iOS related. It's worth a look and will probably give you a chuckle or two. Keep up the good work, Neil.
Found Footage: Deconstructing the iPad Ad
Neil Curtis, the guy behind the adjective-filled iPad mashup video we presented last month, has taken the iPad commercial shown on the Oscar broadcast and clarified it. Our own Sang Tang did a graphical breakdown of the ad's focus earlier today, so this is a nice companion piece. In his version, he slowed down the ad to 15% speed, which gives you a much better idea of what's really going on. He also comments on a few 'Emperor's New Clothes' moments like switching models in mid-stream and how a graphic dragged into text continues to move without any user intervention. Take a look at this iPad video and see what else you can find.
