Blizzard has just released the Winged Guardian, the newest mount in the Blizzard pet store, which of course means I had to buy it and quickly throw together a video of this majestic beast in action. The Winged Guardian works as both a ground and flying mount, scaling with your riding skill all th...

May 31st 2011 at 3:00pm 0 Comments
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The Winged Guardian flying mount is now available for purchase at the Blizzard pet store. Much like its Celestial Steed counterpart, the Winged Guardian is available to every one of your characters in game and costs $25. Head over to the Blizzard pet store now to buy this awesome flier. EU playe...

May 31st 2011 at 1:22pm 0 Comments
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Blizzard has just released a new pet at the pet store called the Cenarion Hatchling, a baby version of the hippogryph that once was only available as part of the old WoW TCG. A full 100% of the proceeds generated by this pet purchase will go to help the American Red Cross's Japan Earthquake and P...

May 2nd 2011 at 2:30pm 0 Comments
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Pop law abounds in The Lawbringer, your weekly dose of WoW, the law, video games and the MMO genre. Running parallel to the games we love and enjoy is a world full of rules, regulations, pitfalls and traps. How about you hang out with us as we discuss some of the more esoteric aspects of the game...

March 11th 2011 at 5:00pm 0 Comments
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Blizzard had previously promised new pets Lil' Ragnaros and the Moonkin Hatchling before the end of November and it has delivered, just barely. Right now, you can purchase both pets in the pet store. Lil' Ragnaros will ignite nearby critters, do his famous submerge, and even counts as a cooking fir...

November 29th 2010 at 5:04pm 0 Comments
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My wife and daughter love their Murky and Kwurky murloc plush dolls that I got for them during last year's BlizzCon. In hindsight, I really should've gotten a Lurky plush for myself. I mean, you gotta admit, those suckers are cute! Blizzard apparently knows it, too, and they're about to release two...

February 11th 2010 at 8:00am 0 Comments
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We thought the institution of a for-pay pet store in World of Warcraft would incite enough outrage. However, Blizzard has gone one step further, declaring the Pandaren Monk pet "sold out" just one week after the launch of the store. Even though, as a virtual item, any scarcity or supply limitation w...

November 11th 2009 at 12:30pm 0 Comments
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In an unexpected and strange twist in Blizzard's latest microtransaction saga, the Pandaren Monk vanity pet has apparently sold out on the Blizzard pet store. A mere week after the in-game pets were announced for sale on Blizzard's new pet store, the Pandaren Monk can no longer be purchased on US r...

November 11th 2009 at 10:05am 0 Comments
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The guys over at The Instance podcast got a chance to talk to Blizzard's Tom Chilton about the recent decision to sell in-game noncombat pets for real money, and the interview is now up in the latest episode on their site. He talks first about the pets' development, and it sounds like they designed...

November 10th 2009 at 8:00pm 0 Comments
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In a short (but not necessarily sweet) announcement, Zarhym announced on the official forums that the recently opened Blizzard pet store are now regional. This means that pets purchased from, say, the European store can only be redeemed on European World of Warcraft accounts. He doesn't go into det...

November 9th 2009 at 2:00pm 0 Comments
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Yeah, here at the WoW.com high-rise, we were all a little surprised by the announcement of the Pet Store and its microtransactionalized non-combat pets -- but seriously, it's not that big a deal, people. Hitch your bandwagons to that slippery slope fallacy all you want, but pets offer no plausible...

November 9th 2009 at 9:00am 0 Comments