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The Joystiq Indie Pitch: Run, J-Stache Run
Being a giant, beloved video game blog has its downsides. For example, we sometimes neglect to give independent developers our coverage love (or loverage, if you will) as we get caught up in AAA, AAAA or the rare quintuple-A titles. To remedy that, we're giving indies the chance to create their own loverage and sell you, the fans, on their studios and products. This week we talk with Tavit Geudelekian of Primary Wave Games about the studio's first release, Run, J-Stache Run for iPhone. Tavit previously served as a producer at Atari (N+, Ghostbusters) and worked in pre-production on Mizuguchi's unreleased QJ for Wii. How did you or your company get started? Primary Wave Games can best be described as an interactive/games imprint of independent music publisher Primary Wave. I had been working at Atari for the past four years as a games producer and I had collaborated with my buddy Ryan Barkan over at PW on a music-based game proposal that we pitched up to Atari. Unfortunately, at the time Atari didn't have the resources to bite on that project, but Ryan and I kept in close touch and when I wanted to make a move towards the world of music, Primary Wave was there to catch me. Primary Wave has a really fresh perspective on music publishing. We really get behind our artists and catalogs through proactive marketing and collaborative licensing, seeking out both traditional and non-traditional avenues to raise the value and profile of our intellectual property. Primary Wave Games is our effort to extend those marketing and creative services into the interactive world by making games and projects that begin to actively bridge the gap between music and games.
Def Leppard: The Game may be in the works
Reuters reports that music publishing company Primary Wave has struck a deal with Brit rockers Def Leppard to create a cartoon series and video game based on the band. Primary Wave CEO Larry Mestel said the video game project is "unusual," presumably not just because it features Def Leppard. Though we have it on good authority that neither project will ever see the light of day, we're pushing for a Wii game. Just think: Simulated drumming without the need for that pesky nunchuk attachment. [Via Kotaku]
