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  • Farewell and thank you, WoW.com

    by 
    Mike Schramm
    Mike Schramm
    12.18.2009

    I've told this story a few times before: I actually started out on WoW.com as a comment troll. A few years back, Jennie Lees was the lead blogger here, and she posted something silly about a wallpaper or a plush doll, I don't remember. I was also reading the forums at the time, and Blizzard had just dropped new priest patch notes. "Why are you posting this junk," I commented angrily, "when the priest notes just dropped?" She was nice about it -- she actually emailed me and said that the priest updates post was coming soon. And I felt so bad about it, I never activated the comment. But a little while after that, when WoW Insider posted that they were looking for some new writers, I applied, and said that I was sorry for that comment, but that I was working on becoming a writer and could help out with posting on the site when needed. When I started writing for WoW Insider (now WoW.com, obviously), I was working retail in Chicago, writing part-time in the evenings. The site itself got only a few thousand hits a month, with one or two weekly features and maybe ten comments per post. Now, over three years later, I'm a fulltime freelance writer, I've been to three BlizzCons, I've written over 1.7 million words in over 3,300 posts here about everything in Azeroth, and the site itself rivals some of the best blogs on the Internet, routinely garnering millions of hits a month. I helped build this site with my own two hands, and while I definitely can't claim all the credit (there was and is a huge team of people who keep this thing running), it's with a fair amount of sorrow that I'm here to tell you today will be my last day on WoW.com.

  • Sony outs pink Vaio W, Pocket Reader bundles for Breast Cancer Awareness Month

    by 
    Laura June Dziuban
    Laura June Dziuban
    10.02.2009

    Sony's announced it will support Breast Cancer Awareness month by outing two new bundles -- and both of them are super pink. The first bundle will include a Berry Pink 10.5-inch Vaio W with an Intel Atom N280 CPU, 1GB of RAM, and a 160GB hard drive, plus a matching sleeve and mouse. The second bundle will include the special edition Rose Pocket Edition reader with a gold clutch case, plus download codes for four e-books. Sony has said it will donate $110,000 to The Breast Cancer Research Foundation in conjunction with October sales for these bundles. The Vaio W bundle will run you $499, while the reader bundle is $199. Both can be ordered now at Sony Style.[Via Slashgear]

  • Conclusions from the WoW.com faction transfer survey

    by 
    Mike Schramm
    Mike Schramm
    09.10.2009

    Last week I posted a poll to try and figure out some of the numbers behind the newly implemented faction transfers, and now that we've got quite a few votes in there, it's probably a time to look at what we got and see if we can make any sense of it. The most conclusive data there is the answer above: about 18.6% of our reader polled said that yes, they had made a faction transfer already. That sounds high to me -- maybe it's because WoW.com readers know about the faction transfer service that more of them may have taken advantage of it. But if it's true that 19% of players did take advantage of the transfer service, then 570,000 of the around 3 million US players have switched factions, making Blizzard $17.1 million in gross revenue alone, just in the last week since it's opened.The other questions were a little hairier -- I tried to ask people not to answer if they didn't fit the criteria for each question, and there's no way to tell for sure that's what happened. Also, lots of people wanted to see the answers without voting, and unfortunately, our voting system doesn't allow a clear way to do that (I have since checked with our tech guys, who say that the solution we came up with, voting without choosing an answer, did not affect the poll). But after the break, we can try to suss some conclusions out of the data anyway.

  • BlizzCon 2009: 15 Minutes on the Street

    by 
    Mike Schramm
    Mike Schramm
    08.26.2009

    There are all kinds of people at BlizzCon, and the vast majority of them aren't developers or exhibitors -- they're players and Blizzard fans just like you who come out to see what Blizzard's got to show them. We spent a large amount of time this weekend talking to devs and exhibitors and gathering information, but we definitely also wanted to speak with players as well -- see what they thought of the show and how their experience went.Of course we talked with more players than we could ever fit here -- we ended up having over 1200 people stop by our meetup on Thursday night (and I did my best to shake hands with as many of them as I could), and all weekend long, players came up to us and said hi, telling us their classes and spec and what they liked and didn't like about the show and our site. Here's four small interviews that we had with players at the show, done by Robin Torres and I. It's just one tiny look at a few people walking around the 'Con, but it should give you a little insight into what the mood was like last weekend.

  • Live Ustream of the WoW.com reader meet-up

    by 
    Allison Robert
    Allison Robert
    08.20.2009

    Live Broadcasting by Ustream Looks like the gang's getting started at the Tangerine Patio of the Annabella Hotel, and we've got the live Ustream feed here so you can hang out virtually!If you're in the Anaheim area, swing by to say hello to the gang, and we've got prizes and giveaways from Upper Deck, Steelseries, WoWTCGLoot.com, Swagdog, and Creative Labs in addition to guests, a (we hope functional) kitchen and a cash bar! We may be able to give prizes away to virtual attendees as well, so hang tight. More updates will follow throughout the evening.UPDATE: Yup, audio's lousy, we're working on it. Turpster apparently has another microphone. Now if only we could find Turpster...Additional notes and updates beyond the cut. BlizzCon 2009 is here! WoW.com has continuing coverage, bringing you the latest in Cataclysm news, live blogs, galleries, and reports right from the convention floor. Check out WoW.com's Guide to BlizzCon for the latest!

  • Reminder: WoW.com BlizzCon meetup tonight at 7:30pm

    by 
    Mike Schramm
    Mike Schramm
    08.20.2009

    This is it. The day has come. This evening at 7:30pm on the Tangerine Patio at the Anabella Hotel in Anaheim, we'll be hosting our annual BlizzCon meetup, and trust us: it's sure to be amazing. There's the people, for one thing: many of your favorite WoW.com writers will be in attendance, ready to talk some shop with you. Many of our friends and neighbors in the WoW community will be stopping by as well -- we can't name names, but let's just say that if you've ever seen or heard them on WoW.com, they'll probably be there. Then there's the prizes: Upper Deck, Steelseries, WoWTCGLoot.com, Swagdog, and Creative Labs are all bringing some sweet swag by the meetup for you readers to take home for them. And there'll be a cash bar (all attendees should be 18+ or accompanied by a parent) with an open kitchen as well, and we promise the bartender will be faster than the slowpoke last year.Plus, for the first time ever, those of you at home will get a chance to attend virtually. Starting at 7:30pm Pacific, we're going to be streaming live video and audio from the party over on our Ustream page, and you'll be able to chat with us, our guests, and anybody else there who wants to chat with you. If you're good, we might even give away some prizes to virtual attendees.It's going to be a blast. And hey, we even hear there's some kind of convention going on in Anaheim this weekend, so that should be fun, too. If you're in Anaheim, we'll see you there tonight, or if you're at home we'll see you on Ustream. Can't wait! BlizzCon 2009 is coming up on August 21st and 22nd! We've got all the latest news and information. At BlizzCon you can play the latest games, meet your guildmates, and ask the developers your questions. Plus, there's some great looking costumes.

  • More WoW tattoos to admire

    by 
    Mike Schramm
    Mike Schramm
    08.13.2009

    The_rabid_child's lovely tattoos posted on LJ today reminded me that it's about time we updated the WoW.com Tattoo gallery. Below you'll find a whole gallery full of tattoos sent to us by players with various Warcraft art or Alliance or Horde logos permanently embedded in their skin. Good times!Truthfully, most of the tattoos we get from you all tend to be Horde tattoos, but we're not quite sure why that is. Are Horde-type folks more willing to ink up their bodies, or are they better at taking the pain? We do have a few exceptions -- Mike P. sent us this Lordaeron tattoo above (which in fact does look at little painful) that shows a little Alliance pride. If you've got a tattoo you want us to include here, feel free to send it along, and you just might see it here on the site.%Gallery-40471%

  • Blogatelle signs off

    by 
    Mike Schramm
    Mike Schramm
    07.01.2009

    One more major WoW-related blog has closed its doors. Too Many Annas, among others, notes that Blogatelle has called it quits, saying that Sean and Jess over there both feel they've come to the point where they've run out of things to say. While the blog itself is definitely a nice achievement -- it was an excellent blog centered on roleplaying (we've mentioned it before here on the site as an excellent resource for RPers) -- they will unfortunately leave a number of series behind, including the Katafray project, which followed a roleplaying Paladin up through the levels in Azeroth. As Anna says, they definitely deserve a hat tip, both for giving the RP community a solid and steady blogging voice, and for being accessible enough to bring in new RPers.This closing follows the shuttering of a few other WoW blogs lately, most famously those of BRK and Resto4Life. You might say three is a trend, sure, but on the other hand, we've seen a lot of blogs and podcasts grow as well lately. Four years in, there are going to be all kinds of people in the community, in all kinds of places regarding their interest to the game. Anyone who sees a few bloggers step away to do other things and cites it as a sign that the game is on its last legs needs to keep looking. We're sorry to lose some popular bloggers, but it sure looks from here like the community is stronger than ever.

  • Getting WoW status updates on Twitter

    by 
    Mike Schramm
    Mike Schramm
    05.22.2009

    You readers are awesome -- yesterday, when I posted the link to the online server alert page (which, yes, wasn't all that new, but lots of us hadn't seen it before), I suggested that it get hooked up to Twitter somehow, and sure enough, Scyntinth and blkmasta55555 wasted no time creating @WoWStatusUS and @WoWStatusEU, respectively (Ed also pointed out the EU status page). Tsaavik created an RSS feed for the alert as well, if you'd rather use that. And those aren't the only way to track Blizzard's realm status on Twitter -- looks like @wowalerts has been in action for a little while, and @pikestaff pointed out to me that @wowrealms tweets about realm downtime as well. And, hey, even your friends here at WoW.com are on Twitter keeping you up to date with the latest at @WoWInsider.So yes, there are tons of ways to track what's happening on your favorite realms via Twitter or any number of updating services.

  • WoW Insider Show live this afternoon

    by 
    Mike Schramm
    Mike Schramm
    03.21.2009

    Gonna be a big show this week on the podcast -- as far as I know (and I could be wrong, but we'll see), the brand new Turpster song is ready to play on the air. It's called "WoW Insider," and from what I've seen so far, it'll be worth the wait. There still could be a few slowdowns, but I have a feeling that this is it. Tune in this afternoon at 3:30pm to hear the song live, and come on back on Monday morning to get it as an mp3 download.Plus of course we'll have the podcast as usual -- BRK will be on this week along with Turpster and I, and we'll be talking about all the most popular stories of the past week, including the news of the Mobile Authenticator, what's up with the addon changes last night (and why addon makers are so unhappy), and we'll talk about all the latest news with patch 3.1. And of course we'll answer your emails as well -- if you want to send something in right now, feel free to throw it along to theshow@wow.com.Should be a good time as usual. The show starts today at 3:30pm Eastern over on our Ustream page, or you can just come right back here (there's also a feed in the second half of this post. See you there.

  • iPhone OS 3.0 live chat

    by 
    Mike Schramm
    Mike Schramm
    03.17.2009

    Update: Well, if what you wanted wasn't in that laundry list, you may just have unrealistic expectations. MMS, copy and paste, downloadable paid content, turn-by-turn, A2DP... the list goes on! We'll have detailed reports momentarily.The bad news is, we don't have anyone on the inside of today's press event; the good news is, we've got all of you. Join us for a live chat right here as we meta-liveblog the updates from all across the web during today's iPhone 3.0 announcements. <a href="http://www.coveritlive.com/mobile.php?option=com_mobile&task=viewaltcast&altcast_code=174a9d0a52" >Live Chat, iPhone 3.0 Event</a>

  • Ask WoW Insider: Instance running 101

    by 
    Mike Schramm
    Mike Schramm
    12.01.2008

    Here's a question for you all from Percinho about my absolute favorite thing to do in game: five man instances. He and his guildies are about to run their very first instance (or they were when he sent this to us at ask@wow.com), and he wants to know your very best tips for instance running:For the first time we have 5 players with level 60+ characters and so have decided to run some instances. None of the guild have extensive experience of instancing as we tend to mainly be solo-ers, or group up in twos and threes just to quest. We're heading to the Ramparts in Hellfire Peninsula with a Warrior, Priest, DK, Rogue and Mage. What we're after is some tips for successful instancing that we may not have considered, those things that every veteran knows that wouldn't even occur to instance-n00bs like ourselves.

  • Reminder: Come meet WoW Insider at the midnight launch

    by 
    Mike Schramm
    Mike Schramm
    11.12.2008

    Today's the day! After years of speculation and months of waiting, Blizzard is finally officially releasing Wrath of the Lich King. More than a few people have grabbed their copies already, but the vast majority of us are heading out to midnight launches all over the country (and indeed, the world) to pick up the game's second expansion.Blizzard has their own launches planned (there's a rumor going around that the NYC event is canceled, but we've confirmed that's not true -- everything is still on as planned), and so do we here at WoW Insider -- in all the places that we're going out to take pictures and grab our own copies, we're inviting you to come along with us and say hi. We've reprinted all the meetups after the break -- I'll be in Chicago, we'll have people at the Blizzard events in Anaheim and Austin, and in North Carolina, California, Maryland, Minnesota and Florida, and our own Jennie Lees is hosting an event in Scotland. Take a look after the break, and if you happen to be in the area, definitely come out and meet us.No matter where you are, good luck getting the game, and have a terrific time. We'll be around tonight with coverage of the event as it happens, interviews with devs on the scene, and of course in-depth coverage of our (and your) first steps into Northrend. Today is the day!

  • [1. Local]: What do Thrall, iPhones, and a Cowbell have in common?

    by 
    Adam Holisky
    Adam Holisky
    11.07.2008

    Reader comments – ahh, yes, the juicy goodness following a meaty post. [1.Local] ducks past the swinging doors to see what readers have been chatting about in the back room over the past week. Be sure to dive into the comments area of each thread (not this one!) and add your own thoughts – unlike your mama, we like us some hot, fresh backtalk.What do Thrall, iPhones, and a Cowbell all have in common? They're part of the comments all you readers left this week. Thrall missing from Orgrimmar That dirty Orc Thrall went missing from Orgrimmar this week. He ended up coming back, spontaneously respawning across all the servers. But while he was gone there was rampant speculation as to where he went. Reader Roflpanda suggested that "He went to congratulate Obama on his victory of the presidency." Right on. Crazyfool retorts back that Thrall actually "...moved to [the] Undermine to escape the new socialist Azerothian order." Anderone hinted that there might be something going on between Thrall and Jania Proudmoor again: "Has anyone checked with Jania? He's probably snuck over to Theramore for a few hours..." Scionic chimes in: "Boom chickie lok tar." More of the best reader comments this week after the break!

  • Ask WoW Insider: Wrath and the pre-60s

    by 
    Mike Schramm
    Mike Schramm
    11.03.2008

    This week, Keyra of Farstriders has a question about a group that's been a little left out of the expansion excitement so far: midlevel folks. Here's what she is asking you, our readers:With all of the focus on Wrath, there seems to be a conspicuous absence toward those who are of lower-to-mid level and it's beginning to become irritating. Not everyone is level 65+! Some of us are still below level 40 and many of us are just starting out. So, here's my question: What can we who are mid-level expect to see from the expansion, if anything? Is it even worth the trouble to purchase since we can't benefit from the higher-level quests, items and what-not? And what would you suggest to speed our leveling so that we may enjoy what Wrath has to offer?KeyraThe fact is that most of the marquee features in the expansion pack are, yes, aimed at the higher levels. And most of the things that will affect lowbies -- Inscription, the faster leveling, and achievements, are already in the game anyway.So there are two questions here: if you're pre-60, why should you care about Wrath? Or should you at all? And Keyra also sounds like she wants leveling suggestions. My suggestion? Do quests, and lots of them. Do every quest in your log, in order, and then when you're out, go to the next town over and do all of those. The rewards will be good, it'll go as fast as leveling goes (even faster, now that Blizzard has added more XP to the mix all the way to 70), and you'll always have a clear goal: just do the next quest in your log. You might have to skip over group quests, but just keep doing quests and eventually you'll be 70 before you know it.What say you to Keyra, readers? And if you have a question you'd like to ask the (frankly, rowdy but loveable) readers of WoW Insider, just send it along ot ask AT wowinsider dot com, and you might see it up here next week.Previously on Ask WoW Insider...

  • Reader Halloween costumes 2008

    by 
    Mike Schramm
    Mike Schramm
    10.31.2008

    Readers have already started sending in a few costumes for Halloween this year -- if you're dressing up as something from the World of Warcraft, don't forget to take a picture and send it through our tipline. Reader Taytayflann of Frostmane assembled this great Bloodfang costume from a Horde hoodie that he bought -- the shoulders, which took the longest to make, he says, are made out of shin pads, cardboard, wire, red and black cloth, and staples. They turned out really well, and even though it was probably tough putting them together, it was probably still easier and faster than traipsing around Blackwing Lair with 40 people trying to get the virtual set.There are only a few pictures in the gallery below, but we'll be adding in your entries from the tipline throughout the weekend (both of real-life and ingame costumes), so check back to see more. And don't forget to have a safe and happy Halloween tonight from all of us here at WoW Insider.%Gallery-35811%

  • Ask WoW Insider: Loot rolls and seasonal boss summons

    by 
    Mike Schramm
    Mike Schramm
    10.20.2008

    Time once again to put a question to you, dear readers, and see what you have to say about a current issue in the World of Warcraft. This time around, Rylia has a question about loot ethics with seasonal bosses -- everyone and their guildie is taking down the Headless Horseman (making the Scarlet Graveyard an actual destination, strangely), and Rylia wants to know what the policy is when an item drops:What's your group loot policy for seasonal bosses? (a) Use the usual in-game loot roller; everyone roll Need on the rare items (mounts, small pets, etc.) (b) Whoever summons the boss for that particular attempt gets the rare item drop from that attempt. The logic behind (b) is that it prevents people who've used up their daily summons from getting more than one chance per day (and thus making their groupmates get less than one chance per day). If someone who didn't have a summon in your seasonal group wins a rare roll, do you think that's a ninja?RyliaPersonally, I think all the summons should get settled before you enter the instance -- if you invite someone in without a summon (for example, because they're a tank, and you just need them rather than waiting for a tank with a summon), they're a part of the group after that and have as much chance as anyone else to win a roll. And yes, if an item drops that someone can use, it should be a Need roll. So if that mount drops, everyone's got a chance to win it. That's just me, though -- I can see the point about someone without a summon taking loot from people who entered with a summon.Though I have no idea what to do if a mount and pet drops on the same run -- would the person who won one not get a chance on the second? What think you, readers, both of general loot rules on season bosses and of Rylia's summon policy?Previously on Ask WoW Insider...

  • BlizzCon 2008: WoW Insider's second annual BlizzCon Reader Meetup

    by 
    Mike Schramm
    Mike Schramm
    10.10.2008

    We had our second annual Reader Meetup last night here in Anaheim at The Lost Bar, and it was a blast. Tons of people showed up (maybe 200?), and every single reader we met was completely awesome. We introduced all of our bloggers (Adam Holisky, Daniel Whitcomb, Alex Ziebart, Krystalle Voecks, Elizabeth Harper, Dan O'Halloran, and myself were all there), we drank plenty of libations (the bartender, unfortunately, wasn't moving as fast as we would have liked), and we gave away a bunch of swag, to all kinds of readers, for everything from answering trivia questions to just saying hi.The Horde, I have to say, seemed to have the higher population, but Alliance made a good showing as well. And a few full guilds came out to see us: shoutouts to Thee Unforgiven on Destromath (the good folks above), Keine Neuen on Malganis, and Dread Pirates on Blackrock, not to mention all of the other awesome readers and guilds that stopped by. They're all in our gallery below -- thanks to everyone who came out for making it such a great time.%Gallery-34196%

  • Reminder: Meet WoW Insider tonight at The Lost Bar at 8pm

    by 
    Mike Schramm
    Mike Schramm
    10.09.2008

    Don't forget -- if you're in Anaheim for BlizzCon tonight, our meetup starts in just a few hours at 8pm. We'll be over at The Lost Bar -- you can follow the map above, and from the convention center entrance (where you're grabbing your passes today), it's just about a 10 minute walk north and then west of Disneyland. It's a big open air bar -- we'll be sitting, chatting, and drinking, so walk right up and say hi (just look for the folks going through the BlizzCon goodie bags greedily and talking about the latest beta changes).We'll be there late this evening (and later on, we'll do some trivia and giveaways), so even if it's kind of late and you've just made it into your hotel, feel free to come by and say hello (and if you're stuck at home, stay tuned for a post live from the meetup later on this evening). And don't forget that even if you can't make it to the meetup tonight, we're taping our podcast in front of a live audience (with WoW Radio and The Guild) tomorrow evening, so make sure that's on your schedule as well.Have a safe trip to BlizzCon if you're coming down, and we'll see you at the Lost Bar this evening!

  • Ask WoW Insider: Cashing out Badges

    by 
    Mike Schramm
    Mike Schramm
    09.08.2008

    Time once again to put the considerable brainpower that you, dear readers, have to good use (and by good use we mean other than making funny things about the Failoc). It's time once again to Ask WoW Insider. This week we have a question for you from fordarkness over on WoW LJ -- it's about Badges of Justice, and just when and how would be best to cash them in before the expansion.Obviously, the expansion isn't going to bring in new badge vendors that we can use these for.... Epic level 70 gems will probably still be around and used for your intro raiding gear, but chances are they'll be replaced pretty quick too.I'm debating liquidating my badges into gems, nethers and vortexes and selling them on the AH. Of course, there's the issue of "how soon is too soon" and "what if the patch puts in some new vendor items", along with "I need to get the items out on the market before it becomes flooded and no one wants them due to the imminent release of the LK expansion"!So whaddaya think? If you have extra badges, liquidating them into Nethers and Vortexes isn't too bad an idea, since even Badge gear might be overtaken by green gear a few quests into Northrend. But then again, even crafted gear that uses those items might end up being useless within the first few levels, so what's a Badge hoarder to do?What's your plan for getting rid of the Badges you have left? Are you just going to spend them as you need them and see what solutions present themselves when Wrath arrives? It would be interesting if Blizzard, say, offered an XP reward in exchange for them after level 70. Or have you already liquidated your stock by selling out Primal Nethers on the AH? What happens to your Badges when the way to Northrend opens up?