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  • Toys R Us revamps loyalty rewards program

    by 
    Mike Suszek
    Mike Suszek
    06.28.2012

    Toys R Us' loyalty program will undergo a few changes starting July 1, as announced in a press release today. The Rewards "R" Us system rewards buyers with points for each dollar spent online and in stores. Points no longer expire in the revised system, and there are no more exclusive periods of time (like holidays) where points cannot be earned.In the new program, every dollar spent on entertainment products (such as video games) is rewarded with one point. Members receive a $5 certificate every time they reach 500 points earned.To put that into perspective, rewards program members get $5 in "R"Us reward money for purchasing 17 Nintendo DS games at $30 apiece. Totally worth it, right?