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With all of the free-to-play MMOs coming onto the market and the F2P conversion of formerly subscription-only titles, it should come as no surprise that the subscription model is losing its grip on the industry. Eurogamer reports that starting in 2010, the money brought in from MMO subscriptions...

September 15th 2011 at 12:30pm 0 Comments
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In a future where unfathomably large sums of money are spent trying to get you to buy things, only one man can make a difference. We haven't found that man, so until he shows up we're going to buy a new Dell and maybe some Pepsi. We don't know why this urge has struck us -- maybe it has something t...

May 26th 2009 at 4:00pm 0 Comments
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Analysts at Screen Digest estimate we'll be seeing a lot more virtual billboards as companies throw greater sums of money at in-game advertising. A lot more. The UK-based firm suggests that spending on in-game ads will push beyond a $1 billion by 2014, accounting for about one and a half percent of...

May 26th 2009 at 8:40am 0 Comments
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If America's bankers want to get back into Moneytown, apparently they could do a lot worse than designing a hit MMO -- a study by a group named Screen Digest says that the MMO market is hotter than ever. After dropping down to a total of $701 million in 2008, games like World of Warcraft are seeing...

March 26th 2009 at 11:00am 0 Comments
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You'll typically find that any words following a colon and the word "analyst" are interesting enough to merit some consideration, yet vague enough to pass as either calculated reasoning or transparent thumb sucking. Speaking to The Economist regarding recent Activision Blizzard mega merger, Screen D...

December 10th 2007 at 9:50pm 0 Comments
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The PS3 was originally touted as a machine with a "ten year life span." Well, we can see why Sony is banking on such a long console life -- PS3 is on its way to gaining some serious momentum, if analysts can be believed. With a shaky first year, many have ridiculed the PS3 for its high price and lim...

December 10th 2007 at 9:15pm 0 Comments