social-gaming-summit
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Why user-generated content matters in MMOs
The Social Gaming Summit, held in San Francisco last Friday, has been explored here on the site by our own Akela Talamasca. Today the Worlds in Motion blog has a great writeup of a panel on user-generated content, with an emphasis on how that concept applies to online gaming. Industry luminaries including Three Rings' Daniel James touched base with attendees on what makes user content so compelling, why users create, and what game makers can do to incorporate player creations.Most interesting was their observation that virtual spaces were more important than virtual worlds per se. Jeremy Monroe, Director of Business Development for the makers of Habbo Hotel, offered this: "You have to make sure that you're bringing content that is suitable to all players in the world. So when we bring a piece of content that skews to one demographic we have to make sure that we bring more content that skews to the other demographics. Some games try to create different servers, such as a PvP vs. PvP situation. You have to give everybody equal opportunity and an equal number of tools to express themselves."
The Social Gaming Summit: Casual MMOs and Immersive Worlds
Friday the 13th: An inauspicious day for the superstitious crowd, but a great day for attendees of the Social Gaming Summit, held in San Francisco. The day saw a schedule full of great panels, populated by some of the industry's finest movers and shakers, among them representatives from Gaia Online, Nexon, Three Rings, and Gamasutra, among others too numerous to list here.A particular highlight of the conference for this blogger was the panel entitled "Casual MMOs and Immersive Worlds", which provided a lively discussion on what it means to create a virtual social space, how to monetize free-to-play content, and what exactly is a casual MMO? Trying to divide attention between listening raptly and taking notes is difficult; here is the result, along with the panelists, after the jump.
The Daily Grind: Should MMOGs and virtual worlds be separate?
Friday held the Social Gaming Summit, a meeting of the luminaries of the various virtual worlds -- Gaia Online, Neopets, and IMVU to name a very few -- in San Francisco. This blogger was on hand for several of the panels, and came away with a deeper understanding of where the demarcation between massively multiplayer online game and virtual world was drawn. On the virtual world side, developers are beginning to incorporate more and more elements of what would normally be considered MMO-only features, like quests and leveling up.However, similar integration of virtual world-like elements in MMOs has so far remained off-spec. Chat aside, games like World of Warcraft, Lord of the Rings Online, and City of Heroes don't have features like profiles with integrated blogs for players, or spaces in which one could post photos and media for others to enjoy. Is this something that might change as the Web 2.0 landscape evolves? Are MMOs better off remaining "pure"?
Discounted code for Social Gaming Summit
Previously reported, the Social Gaming Summit is full steam ahead and ready to go on June 13th at the UCSF Mission Bay Conference Center in San Francisco, CA. It will be a day full of interesting panels and discussions about the interface between social networks and game spaces. If you were thinking of going but were on the fence, perhaps this will sweeten the deal for you: Massively readers have been offered a 10% discount code by the kind-hearted organizers behind the Summit! To register, visit the site and enter 'MASSIVELY' (minus the quotation marks, of course) where appropriate. This blogger will be in attendance, nosing around for news and interviews -- hope to see you there![Thanks, Charles!]
