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  • Sprint's new individual plan gets you unlimited everything for $60

    by 
    Brad Molen
    Brad Molen
    08.21.2014

    Sprint didn't waste any time after reshuffling its leadership -- the SoftBank-owned carrier kicked into high gear by announcing a competitive limited-time $100 family plan promotion just a few days after new CEO Marcelo Claure filled the void left by Dan Hesse. Tomorrow, it's taking another step into the aggressive pricing war by introducing a $60 unlimited talk, text and data plan for individuals. Unlike the family plan, this new option will be available to both new and existing (upgrade-eligible) customers alike, but you'll need to sign up on the Easy Pay plan. This means that you'll need to either bring your own Sprint-compatible device with you onto the plan or purchase one at full retail price; if you choose to finance a phone, you'll pay that amount on top of the $60 plan.