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Yesterday, we reported the rumor that it looked like Chinese World of Warcraft operator The9 might be losing the licensing rights to a competitor, and today we can confirm that rumor to be 100% true. Rival company NetEase has purchased the rights to operate World of Warcraft in China, starting onc...

5 years ago 0 Comments
April 16, 2009 at 5:00PM
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The9 has been the target of persistent rumors over the last few months that they're on the verge of losing their license from Blizzard to operate World of Warcraft in China. First, we heard about their financial troubles, and then came rumors that Blizzard was going to ditch them. And now we've go...

5 years ago 0 Comments
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Business is booming for online game operators in China. The market grew by 63% in 2008 according to analyst group Pearl Research. They also predict that online gaming in China will be a $5.5 billion market by 2012, as reported by Gamasutra's David Jenkins. In a country where broadband speeds are co...

5 years ago 0 Comments
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The9 is the licensed operator for World of Warcraft in China, the most popular Western MMO running in Asia. However, The9 is facing new censorship and regulatory issues which have thus far prevented the Wrath of the Lich King expansion from launching in China. These restrictions imposed upon online ...

5 years ago 0 Comments
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Trading Markets reports from the Xinhua News Agency that The9, the company that handles World of Warcraft in China, is likely to lose their license as agents of the game. Blizzard and The9 have not yet reached an agreement regarding the extension of their contract, although The9 representatives ha...

5 years ago 0 Comments
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As we've reported on earlier, Wrath of the Lich King isn't heading towards a speedy approval for Chinese audiences, leading to problems for The9 if they can't get Wrath approved by the government. However, unlike The9, Blizzard is downplaying the issues Wrath may be facing. Blizzard has told Games...

5 years ago 0 Comments
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We've mentioned some of the issues that China's licensed World of Warcraft operator The9 faces with bringing Wrath of the Lich King to market, and what this latest round of regulation could mean for the the operator. The government's newfound concern with controlling exactly what content exists in o...

5 years ago 0 Comments
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We told you a few days back that Wrath of the Lich King has had a tough time getting approved in China due to the government's strict censorship laws, but now there's even more bad news for Chinese WoW players. As Sister site Massively reports, The9 has told JLM Pacific Epoch that they will face b...

5 years ago 0 Comments
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When many of us think about MMOs, we think about companies who rake more money than we could dream about. Enough money to put together a scale model of Paris made out of 20 dollar bills. Yet the truth is that many of these companies are operating in loss, as a recent article published in the Beiji...

5 years ago 0 Comments
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Around early February, it was reported that Wrath of the Lich King's Chinese release had been delayed. It was suspected that the launch was postponed until after the National People's Congress (NPC) and the Chinese People's Political Consultative Conference (CPPCC) which occurred in the first week o...

5 years ago 0 Comments
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Continuing on in that upward ascension toward MMO godhood, Blizzard's Wrath of the Lich King expansion for World of Warcraft has proven to be popular with the Death Knight crowd in Western markets. "Popular" is an understatement, of course. Millions of MMO gamers have bought the expansion to date. D...

5 years ago 0 Comments
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As excited as the Chinese community may be with the imminence of Wrath of the Lich King -- it was on the covers of most gaming magazines in the past months -- WoW players in China are going to have to wait just a bit longer for the latest expansion. According to a report, World of Warcraft China dis...

6 years ago 0 Comments
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Rumor has it that The9, the company that runs World of Warcraft in China, will be releasing the game's latest expansion there a week and a day from today, on February 19th, after holding a press conference a day earlier. We just recently got sent a question here at WoW Insider asking why the US and ...

6 years ago 0 Comments
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Welcome back to The Queue, WoW Insider's daily Q&A column where the WoW Insider team answers your questions about the World of Warcraft. Welcome! You probably noticed I skipped yesterday. Why? Because I felt like it. Yeah, how do you like them apples? I sure showed you! You got owned, y'all. U...

6 years ago 0 Comments
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When you think of a rapidly developing Asian nation, fast becoming a global superpower and now harnessing the potential of supercomputing, what's the first purpose for this supercomputer that comes to mind? Hint: think video games, not war games. Regardless of your first thought, we're betting you w...

6 years ago 0 Comments
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What if World of Warcraft had no add-ons, would you still play? Worse yet, what if they had the add-ons, and you were aware of them, but it was actually illegal to use them? That's the state of the game in China right now, thanks to the country's licensed WoW distributor, The9. As part of The9's o...

6 years ago 0 Comments
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The9, which is the company in China that runs Blizzard's World of Warcraft game there, has released their second quarter financial numbers, and they're rocking yet again -- they pulled in record income and revenue, nabbing about US$66.3 million, a full $60.7 million of which came directly from Wor...

6 years ago 0 Comments
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One thing that your average WoW player probably doesn't think about much is the sheer processing power that's needed to play the game. I don't mean your gaming rig personally. WoW's actually pretty forgiving on that front. I mean the server hardware over on Blizzard's end, the stuff that makes us m...

6 years ago 0 Comments