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Twitter makes Moments vertical like every other timeline
Twitter Moments bring together tweets and information about a topic that you may not get through your timeline alone and since 2015, they've provided users with a single place to get caught up on political happenings, breaking news and popular culture events. Up until now, you've read through a Moment by swiping horizontally, but in recent tests, Twitter found that users actually preferred exploring Moments arranged vertically. So it's switching up the orientation and vertical Moments are starting to roll out now.
Twitter is making it easier to follow your favorite topics and events
Twitter has always been the ideal site for conversations and reactions around live events, be it a sports game, an awards show or serious breaking news. Up until today, you've been able to use the Twitter mobile apps to get notifications from specific accounts you're into, like an NBA team or a media outlet, as well as breaking news. But now, the company wants to take that one step further and make it easier for you to see the latest about events and topics you care about. You'll notice this in the form of push notifications that will be sent to your phone based on your particular interests, including who you follow and what you tweet about.
Twitter is reportedly working on a Snapchat-style video feature
Earlier this year, rumors surfaced that Twitter was working on a way to make sharing videos on its platform easier. Now, three sources have told CNBC that a camera-centric feature is in the works and may function in a way that's similar to how Snapchat's location-based snap collections are gathered and shared on its Discover tab. According to CNBC's sources, Twitter's function would collect location-based photos and videos and combine them with Twitter Moments, creating a broader collection of information surrounding notable events.
Twitter opens its Moments story-telling feature to all
Twitter debuted Moments as a means of slowing down the news feed almost a year ago. Back in August, the social network announced that all users would soon be able to employ the tool and today the company is keeping its promise. Everyone is now able to create their own Moments to highlight an event or story with the narrative feature. Whatever the topic or occasion may be, you can now compile a collection of tweets should the need arise. All you have to do is select "Create a new Moment," add the relevant tweets, select a cover image and publish it for all of your followers to see. The feature is now available on the web and will soon make its way Twitter's mobile apps.
Twitter will serve up Spotify links as 30-second clips
When Twitter first announced Audio Cards that would put songs in your social feed, SoundCloud was the music service of choice at launch. After the feature has been available for well over a year, Spotify tracks will now show up in a similar fashion. Any tweet that contains a link to a song from the streaming service will offer a 30-second preview in your timeline. Spotify clips will also appear in that curated Moments feed, which is how the company broke the news today.
Twitter opens topical Moments feed to UK advertisers
Twitter's Moments feature lets users step back from their rapid-fire feeds and see what hot topics are dominating internet chatter. From news to funnies to trending subjects, Moments blend media and commentary into curated, bitesize overviews. But like any self-respecting social network would, Twitter's made sure the new feature doubles as a new revenue stream. Promoted Moments, aka adverts, began appearing in the US weeks after the feature launched, and from today, Brits will start seeing them pop up too.
