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Virtual worlds industry leaders provide forecast for 2009
The Virtual Worlds Management Industry Forecast 2009 (say that three times fast) is now available. What is this Forecast, you wonder? Virtual Worlds Management -- a provider of media, research, and online services related to virtual worlds -- collected the responses from over 60 industry leaders on issues ranging from business/product goals and challenges to be faced, to how they'll adapt to economic changes in 2009. The Forecast for 2009 is a condensed bit of collective knowledge from the movers and shakers in the virtual worlds industry, and certainly worth a read if you're curious about where virtual worlds may be heading over the coming year.
Show me the money! Virtual worlds bring home the bucks
The first quarter of 2008 has seen 184.1 million US dollars invested in 23 virtual worlds according to a study done by the trade-media company Virtual Worlds management. That's a fair swag of cash. Of that 84 million, [doctor evil] one hundred million dollars [/doctor evil] went to Asia's 9you to integrate a variety of existing casual games into its new virtual worlds product, GTown.
Kiddie virtual worlds top the century mark
According to a report recently released by Virtual Worlds Management, there are now over 100 youth-oriented virtual worlds somewhere along the phase of development, from concept to several years post-release. And even that is understating the situation a little bit, as they've lumped both MTV and Disney's burgeoning cadre of virtual worlds into single entries on the list.Virtual Worlds News has a pretty thorough breakdown of the data (with charts!), separating the virtual worlds into categories and target demographics. According to their breakdown of the current landscape, it would appear that the tween category (that is, ages 8-12) is currently the most populated area on the current landscape, targeted as they are by the likes of LEGO Universe, Hello Kitty Online, and practically every other game under the sun. We like to think that Elves and Orcs are the running cliche of the MMO space, but more likely it's purses and shopping.
