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Gearbox confirms 'War Hero,' says it's 'down the road'
Gearbox Software President Randy Pitchford has confirmed that the company's new "War Hero" trademarks are for "something down the road." In a statement sent to outlets, including ShackNews, Pitchford states the War Hero series isn't signed to a publishing partner yet, nor has the developer even talked to any potential partners. We couldn't help but ask the company if the title had any involvement with Activsion and would use some sort of plastic peripheral? A company spokesperson said, "This has no relation to Guitar Hero." But, but, it has hero right in the title! Doesn't Activision Blizzard own the word by this point?
Gearbox trademarks 'Modern War Hero,' instrument compatibility unconfirmed
Oooh! We get it now. Gearbox wants Infinity Ward to quit making war games so it can get a piece. After the last Brother in Arms made a hasty retreat for the bargain bin, Gearbox looks like it could be deploying a new strategy: the Trojan horse.A slew of new trademarks suggests the studio might try to sneak future games off of store shelves and into consumers' homes by disguising them as a cross between Activision's growing "Hero" brand and its Call of Duty games. Among the trademarked: "War Hero," "World War II Hero," "Brother In Arms War Hero," and -- saving the best for last -- "Modern War Hero." We can hear the conversation at GameStop already:Madden Guy #1: Modern War Hero? Hey, bro, this the new Call of Duty?Madden Guy #2: Yeah, broheim. Definitely.Madden Guy #1: Sweeeeeet! New Madden ain't out yet -- I'm all over this.Madden Guy #2: True. I'm not gonna lie, it sounds like you can play with your Guitar Hero guitar.Madden Guy #1: Dude. Niiiiiice.
