Advertisement

iPod halo effect leading consumers to Mac

Apple logo

Tim Hanrahan and Jason Fry, writing for the Wall Street Journal, predict the iPod halo effect to reach a critical mass in the near future. Though stock surges haven’t yet translated into sales, Hanrahan and Fry believe that Windows has an Achilles’ heel that may prompt users to begin switching en masse: viruses and spyware.

Other pundits have been predicting 2005 to be The Year of the Mac. Do you sense the winds of change?