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What iTunes 4.9 means for podcasting

iTunes Music Store

Rex Hammock is penning a series of blog postings about the effect that Apple's recent announcement of podcasting support in iTunes 4.9 will have on podcasting as a whole. Rex thinks, and I agree, that iTunes 4.9 will change the face of podcasting as we know it. Apple is good at many things, one of them making tech go mainstream incredibly fast. As soon as that first podcast shows up in the iTunes Music Store you will have millions of people who have never even heard of podcasting as potential listeners.

This is big, and I'll be keeping an eye on what Rex has to say about it.