Hasbro ION, Eye Toy-based educational gaming console
Toymaker Hasbro will produce its first video game, er, electronic learning toy, the ION Gaming System. Using technology based on Sony's EyeToy camera, Hasbro's system will allow preschoolers to interact with characters such as SpongeBob and Dora the Explorer. The game, er, educational toy will compete in a crowded field that already includes products from LeapFrog, Mattel, and VTech. While Hasbro is quick to talk up the unit's educational benefits, we're sure Sony is quietly celebrating the opportunity to hit the next generation of customers early. Won't be long until these kids are ready for something that does more than help them spell, and the PSP (or it successor) will be right there waiting for them.
[Via Joystiq]
