Apple receives "outperform" rating on back of MacBooks
The MacBooks are selling well. Really well. According to an article at Apple Insider, shipments of the spiffy little laptops are currently 200,000 units ahead of the initial estimate (580,000) made by Robert Semple of Credit Suisse equity research. Semple identifies the education market and back-to-school shopping (as well as the attractive $1099US price tag) as being largely responsible for the impressive sales. This has caused both Apple's fourth quarter earnings estimate and fiscal year 2007 estimates to climb.
I can tell you that we ordered a couple here at my day job, as well as a single MacBook Pro from a third party vendor, and they're all back ordered. We'll see what effect tomorrow's announcement has on Apple's projected bottom line soon enough (I'm guessing it won't be bad).
