Change the URL of your podcast feed in iTunes

Since my personal podcast is listed in the iTunes Music Store, much like thousands of others, I recently recieved an email from the iTunes podcasting team with a link to some interesting information. The email had a link to the technical specs of the podcasting implementation in iTunes.

This tech note is a wealth of information, including how one goes about updating the feed URL that is listed in the iTunes Music Store. Apple recommends that you set up your server to serve up a HTTP 301 redirect to the new feed URL, which will update both iTunes and any iTunes user who is subscribed to your feed (not to mention people who are using other podcatchers that understand HTTP 301 responses).

You can also add an iTunes specific tag (itunes:new-feed-url) that will update the feed in iTunes Music Store, however, that update won't trickle down to the clients subscribed to your feed.

Confused? Check out the Apple docs for yourself.