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iTunes Users Prefer VW and Audi Over Other Car Brands


In keeping with our poll theme today, a Nielsen/NetRatings survey found that users of iTunes and the iTMS are more likely to buy VW's or Audi's. Maybe this shouldn't be much of a shock seeing as both of those brands are set up for iPod integration. My favorite quotable from the post about this poll on is:

While it may seem like a small market to corner, iTunes users are seen by many ad firms as one of the most desirable segments as they tend to be young, educated and flush with disposable income.

Why thank you! *blush* Oh wait a minute, that means they're going to market to me. I guess I'll just avoid those pesky commercials by getting my TV from the iTMS.

[also at the BBC NEWS thanks iFelix!]

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