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Text messaging bigger than Hollywood?

Marc Perton

We find this one a little hard to believe, but according to at least one set of stats, text messaging is a bigger business than the movie industry. Revenues for texting in 2005 were about $75 billion, vs. $30 billion for Hollywood. Text is even bigger than the video game biz, which only brings in $40 billion. And, to top it off, texting has a 90% profit margin. Given that texting is bigger than the movie business, we assume it's only a matter of time before it has its own stars and scandals. Oh, wait, it's already got that, right Paris?

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