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TUAW Gives Thanks: Ginza Elevator Graphics


On this day of excess tryptophan and annoying relatives, it's important to take a minute and give thanks for the things we enjoy, yet take for granted the rest of the year. This year, I'm thankful that I get to sit around and blog about a company that cares enough about design to go that extra step in everything it does, including elevators. Where other companies would put simple buttons, Apple placed an elegant masterpiece of interaction design in front of the elevator at its flagship Ginza store in Tokyo. I've long been impressed by the motion graphics work produced by Apple, but I have to say that this is by far one of my favorites. Enjoy, and happy turkey day!

[via Cult of Mac]