Speaking with GamesIndustry.biz, Rare's lead designer Gregg Mayles sounded reluctant about developing downloadable content for Viva Piñata. "We've got plenty of ideas for what we can do ... But the jury is still out," said Mayles. For now, Rare seems content to sit back and watch other studios' successes and failures.
It's clear that if Rare is to continue to provide downloadable content, it doesn't want to go the EA route; that's not to say the developer is in the business of hand-outs. Ill-reception of Kameo's premium content has forced Rare to rethink its strategy, leading the studio to consider that resources are perhaps better spent on the 'next' project. Despite forming a branch of the Microsoft camp, Rare is having a difficult time adopting its parent company's content-for-now, content-for-later model.